Director of Loyalty & Engagement
Description
Our mission at VoucherCodes is to save our customers money and time by being the UK’s most trusted and rewarding shopping service. With over 15,000 five-star reviews, VoucherCodes is the UK's biggest voucher site. Partnered with brands like adidas, Samsung, John Lewis, Travelodge and Domino’s Pizza, we receive over 8 million visits per month. We’re currently looking for a Director of Loyalty & Engagement to establish and lead the strategy in this area.
With a truly customer centric approach, this new role will drive engagement improvements across all platforms, grow our active users and nurture customer loyalty to drive overall business results. Join us as we empower our customers to unlock even greater savings while forging deeper connections with VoucherCodes.
What we need from you
- Significant experience in both CRM & Loyalty programme management, ideally within an ecommerce environment
- Strong track record of designing and executing customer engagement strategies across multiple products
- Customer-centric approach with aptitude and passion for all things customer and data
- Results oriented with strong commercial awareness
- Strong leadership experience with ability to coach team members with different levels of experience
- Excellent collaboration skills across all functions in the business
- Experience working on consumer facing digital products
- Stakeholder management; confident influencer
- Experience with developing personalisation strategy
- Proven results in automation
- Experience in marketplace/affiliate industry would be advantageous
What you’ll be doing
Marketing Channels & programme:
Marketing Channels & programme:
- Designing, leading and executing the overall CRM, loyalty and engagement strategy to deliver results
- Owning the value proposition and messaging strategy at all stages of our customer journey
- Leading and evolving Email, App push and Site notifications + VIP programme
- Collaborating with the wider business to ensure all engagement touchpoints are considered
- Leading the CRM/Loyalty team across broadcast comms, lifecycle and automated communications
- Managing relationship with ESP (Braze)
- Tracking performance against key loyalty KPIs, understanding when to pivot or optimize based on results to targets.
Cross functional responsibility:
- Co-owning Data & personalisation strategy
- Involvement in Rewards strategy to review Rewards proposition and how all loyalty initiatives work with each other
- Defining and shaping AB test roadmap
- Co-owning app customer growth strategy
Team responsibility:
- Leading and developing a small team
- Driving automation to ensure the team can focus on value-add projects
- Establishing accountability & smooth cross functional processes within team and key stakeholders
What you’ll get from us
- A supportive, inclusive culture; we care about each other, our customers and our planet
- Two uninterrupted hours a week dedicated to your personal development
- The flexibility to get that perfect work/life balance with hybrid working
- Private medical insurance
- Employee Assistance Programme
- Free lunch from JustEat for Business each day you’re in the office
- Regular social events
- Enhanced parental leave
Join us at our bright, spacious open-plan office. Situated in the heart of London, we occupy all three floors of Yeoman House in Clerkenwell. The area is home to a wonderful array of cafés, restaurants, pubs and galleries. For the more adventurous, there's some of the best street food London has to offer right on our doorstep. You will also have flexibility to get that perfect work/life balance by working some days remotely if you wish.
So, what's next?
If we’ve piqued your interest, all you need to do to apply is send us your CV with a 200-300 word covering letter outlining why this role and VoucherCodes appeal to you (remember we’ll also have your CV so use this space to tell us what you’re excited about rather than what you’ve already achieved).
We are committed to equal employment opportunity regardless of race, ethnicity, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, or gender identity. If you have a disability or learning difficulty that requires accommodation, please let us know by sending an email to [email protected].
Vouchercodes is part of Ziff Davis. Ziff Davis (Nasdaq: ZD) is a vertically focused digital media and internet company whose portfolio includes leading brands in technology, entertainment, shopping, health, cybersecurity, and martech. We aspire to build a sustainable, profitable and growing enterprise — and much of this is dependent on the calibre of people, technology and culture that are all important parts of the transaction.
Want to know more? Check out our careers page https://www.vouchercodes.co.uk/careers/