Campaign Manager

Operations Nashville, Tennessee


Description

The Campaign Manager will be responsible for the quality and delivery of a campaign for a client including tactical recommendations, campaign management, campaign development, QA and reporting calling on specialist roles when necessary (e.g. Creative). This is a role to work in a fast-paced technology support environment using innovative technologies while having the ability to work with enterprise clients face-to-face. Creative problem solving and troubleshooting skills will lead to success in this position and future advancement!

As a Campaign Manager, roles and responsibilities on a typical day might include the following: 

  • Gathering campaign requirements, timelines and finalizing briefing
  • Coordinating with cross functional team to drive email development
  • Managing the creative process if required
  • Analyzing provided html assets and revise where necessary
  • Executing campaign configurations
  • Creating, managing and troubleshooting audience groups (not responsible for the data integrity - BSA)
  • Performing Quality Assurance checks and end to end testing of a campaign
  • Tracking and reporting on a campaign's performance
  • Managing communication of time, scope, cost of a campaign
  • Managing & maintaining campaign documentation
  • Leading client or internal training on campaign process, platform tools & custom applications
  • Campaign/trigger monitoring & issue resolution management
  • Day to day support of specific platform & custom applications for self-deployment clients
  • Beta testing Product features and upgrades
  • Actively participating in internal and external calls to understand upcoming projects or campaigns

Qualifications and Preferred Skills: 

  • 1-3 years related full-time experience in customer support or client services environment
  • Must have strong understanding of customer service standards
  • Must have strong critical thinking skills
  • Working knowledge of HTML
  • Self-starter who requires minimum supervision
  • Strong written and oral communication skills
  • Must have the ability to multi-task and prioritize work independently
  • Familiarity with project management methodologies; understanding of scope, requirement gathering, dependencies, and scheduling work
  • Must have a high attention to detail with the ability to produce flawless work in rapid succession
  • Must possess effective communication skills when speaking to technical and non-technical
  • Knowledge of or experience with basic Adobe Photoshop functionality
  • Exposure to relational database structure (primary and unique keys, sister table joins)
  • Knowledge of email best practices
  • Bachelor's degree
  • Proficient in Microsoft Office applications, especially Excel and Outlook


#LI-GM1

About Zeta Global
Zeta Global is a  data-powered marketing technology company with a heritage of innovation and industry leadership. Founded in 2007 by entrepreneur David A. Steinberg and John Sculley, former CEO of Apple Inc and Pepsi-Cola, the Company combines the industry’s 3rd largest proprietary data set (2.4B+ identities) with Artificial Intelligence to unlock consumer intent, personalize experiences and help our clients drive business growth.


Our technology runs on the Zeta Marketing Platform, which powers ‘end to end’ marketing programs for some of the world’s leading brands. With expertise encompassing all digital marketing channels – Email, Display, Social, Search and Mobile – Zeta orchestrates acquisition and engagement programs that deliver results that are scalable, repeatable and sustainable.

 

Zeta Global is an Equal Opportunity/Affirmative Action employer and does not discriminate on the basis of race, gender, ancestry, color, religion, sex, age, marital status, sexual orientation, gender identity, national origin, medical condition, disability, veterans status, or any other basis protected by law.

 https://www.prnewswire.com/news-releases/zeta-global-opens-ai--data-labs-in-san-francisco-and-nyc-300945353.html

https://www.prnewswire.com/news-releases/zeta-global-recognized-in-enterprise-marketing-software-and-cross-channel-campaign-management-reports-by-independent-research-firm-300938241.html