Analytics Manager (Remote/Virtual)

Analytics Boston, MA NY Charlotte, NC Philadelphia, Pennsylvania


Description

WorkReduce, the largest technology-enabled services provider for the media buying industry, is looking for an Analytics Manager with experience with ad-serving platforms, SQL, Excel, and Tableau. 

About WorkReduce

We serve brands and agencies as a distributed team of media and technology experts operating through the WorkReduce platform. We are committed to providing employment that pays well, expands access to jobs and training, and makes a difference. We hire people who share our values of transparency, inclusivity, dedication, and fairness. We are committed to providing employment that pays well, expands access to jobs and training, and makes a difference.

What you’ll do:

  • Develop a deep understanding of client’s industry, business objectives and strategy, media plans, and consumer journey as context for analysis and reporting needs
  • Assess client’s analytics needs and create measurement plans and learning agendas that complement multi-channel media plans and provide clients with actionable intelligence
  • Build an understanding of digital and media ecosystems including integration of on-line/off-line attribution, integration of upper and lower funnel measurement, interaction of web design with media performance, and the success of key media tactics including targeting via SCOUT (Mediahub quantitative surveying) or DMP’s/CDP’s, dynamic creative optimization, and TV advance audiences and earned media
  • Serve as project lead on analyses performed by the group – develop project plans and manage work efforts of junior team members
  • Demonstrate proficiency with SQL, Excel, Tableau (at least two of the three) and the ability to evaluate and manage junior staff’s work with the tools
  • Become accountable for the quality of deliverables, including pertinent insights and actionable recommendations / Assume a lead role in presenting findings to media teams and clients
  • Track project resources and progress against task plans to ensure on-time and on-budget project delivery
  • Handle multiple projects (2-5) concurrently / Identify ways to improve analytic workstreams and efficiencies
  • Responsible for 1 or more direct or indirect reports – providing coaching, mentoring and professional development and ensuring adequate client utilization levels
  • Serve as day-to-day contact with media teams and clients and participate in recurring and ad-hoc internal and client meetings /Develop reputation as a trusted partner
  • Manage research partners Mediahub engages with to deliver on measurement plans



 

What we’re looking for:

 

  • Bachelor’s degree typically in a quantitative discipline (e.g., Statistics, Economics, Mathematics, etc.)
  • 4+ years of experience in a professional services or corporate environment, preferably an agency
  • Prior media analytics experience and knowledge of the media ecosystem
  • Proficient with MS Office; including Powerpoint, Word and Excel
  • Experience with ad-serving platforms such as Google Campaign Manager; web analytics tools such as Google Analytics and Adobe Analytics; tag management tools such as DTM/Launch, GTM and Tealium; familiarity with MTA providers like Neustar, VisualIQ, C3
  • Demonstrate proficiency with SQL, Excel, Tableau (at least two of the three) and the ability to evaluate and manage junior staff’s work with the tools
  • Ability to deliver compelling presentations and storytelling, which demonstrate the value of analytic deliverables
  • Excellent verbal and written communication skills
  • Solid planning, priority setting, time management and project management skills, with experience managing multiple projects and resources concurrently
  • Team player - highly motivated and collaborative
  • Good at developing relationships with cross-functional teams

Nice to haves:

 

  • Advanced degree typically in a quantitative discipline
  • Ability to program in other languages such as SAS, SPSS, R and Python
  • Familiarity with media mix modeling and other forms of regression-based ROI; A/B and multivariate test design

WorkReduce provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

WorkReduce does not accept unsolicited resumes from third-party recruiters without a signed agreement on file with WorkReduce. Third-party recruiters include agencies, organizations, or individuals recruiting candidates for temporary, part-time or full-time opportunities other than for their own needs.  

WorkReduce will not pay a fee to a third-party recruiter for any resumes or CV’s submitted to any employee that does not have a signed agreement with WorkReduce. The agreement must be dated no earlier than one year previous to the date of resume submission. Candidate introductions, resumes or CV’s must only be submitted via the WorkReduce recruiting team and only if a) an agreement is already in place and b) the third-party recruiter has received formal instruction from a member of the recruiting team to submit candidates to a vacancy.