Programmatic Manager (Remote/Virtual)

Digital Media and Campaign Management Boston, MA NY Charlotte, NC Philadelphia, Pennsylvania


Description

WorkReduce, the largest technology-enabled services provider for the media buying industry, is looking for a programmatic manager to own strategic planning and campaign execution for an assigned client. The ideal candidate will have prior online trafficking and campaign management experience, strong analytical and communication skills, and prior experience with bid management platforms and active campaign optimization. 

About WorkReduce

We serve brands and agencies as a distributed team of media and technology experts operating through the WorkReduce platform. We are committed to providing employment that pays well, expands access to jobs and training, and makes a difference. We hire people who share our values of transparency, inclusivity, dedication, and fairness. We are committed to providing employment that pays well, expands access to jobs and training, and makes a difference.

What you’ll do:

  •  Effectively communicate digital strategies and rational for tactical approaches for each campaign
  • Execute, manage, and optimize online biddable media campaigns and programs for agency clients (e.g. paid search and social, auction/exchange based performance media, audience-based buying, remarketing campaigns) while meeting or surpassing client performance expectations
  • Develop, grow, and maintain relationships through exceptional client service
  • Formulate proposals for new client opportunities
  • Manage the delivery of creative assets, insertion orders, campaign artifacts, and all relevant campaign documentation in preparation for campaign launch
  • Partner with Analytics team on campaign measurement reporting and insights generation
  • Provide regular insights to clients detailing performance, campaign optimizations, and new opportunities
  • Work with media partners to ensure accurate platform implementation
  • Troubleshoot issues on all pre-production and live campaigns
  • Oversee campaign QA process
  • Generate and manage monthly bill/pay and spend reporting in coordination with Analyst
  • Lead and assist in coaching, managing, and educating Analysts and Sr. Analysts, helping to support campaigns
  • Attend client meetings
  • Participate in regular knowledge share sessions to share and learn new strategies for optimizing and enhancing campaign performance

 

What we’re looking for:

 

  • Bachelor’s degree or higher in marketing, advertising, business, engineering, statistics, economics, sociology, or equivalent
  • 3+ years of experience managing Search, Display, Video, Social and/or Mobile Programmatic Media Buying
  • Working knowledge in technologies such as The Trade Desk, DoubleClick Bid Manager, TTD, AOP, AAP and Facebook and Twitter APIs
  • Understanding of traditional and interactive media planning elements 
  • Resourceful, curious, and motivated individual with an ability to work independently as well as in a team setting
  • Strong analytics, organizational, and communication skills
  • Client facing experience with the ability to identify risks and effectively manage through issues
  • Previous leadership/management experience is a plus
  • Strong project management skills
  • Proficiency in Microsoft Office Suite with intermediate to advanced understanding of Excel 

 

WorkReduce provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

WorkReduce does not accept unsolicited resumes from third-party recruiters without a signed agreement on file with WorkReduce. Third-party recruiters include agencies, organizations, or individuals recruiting candidates for temporary, part-time or full-time opportunities other than for their own needs.  

WorkReduce will not pay a fee to a third-party recruiter for any resumes or CV’s submitted to any employee that does not have a signed agreement with WorkReduce. The agreement must be dated no earlier than one year previous to the date of resume submission. Candidate introductions, resumes or CV’s must only be submitted via the WorkReduce recruiting team and only if a) an agreement is already in place and b) the third-party recruiter has received formal instruction from a member of the recruiting team to submit candidates to a vacancy.