Sr. Content Strategist

Job ID 2022-4619

SEO Navi Mumbai, Maharashtra


Description

Position at WebMD

WebMD Health Corp., an Internet Brands Company, is the leading provider of health information services, serving patients, physicians, health care professionals, employers, and health plans through our public and private online portals, mobile platforms, and health-focused publications. The WebMD Health Network includes WebMD Health, Medscape, Jobson Healthcare Information, prIME Oncology, MediQuality, Frontline, QxMD, Vitals Consumer Services, MedicineNet, eMedicineHealth, RxList, OnHealth, Medscape Education, and other owned WebMD sites. WebMD®, Medscape®, CME Circle®, Medpulse®, eMedicine®, MedicineNet®, theheart.org®, and RxList® are among the trademarks of WebMD Health Corp. or its subsidiaries. 

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status. 

For Company details, visit our website: www.webmd.com 

EducationB.E. Computer Science/IT degree (or any other engineering discipline) 

Experience: 4+ years 

Shift timings: 2:00 PM to 11:00 PM IST 

Position Requirements:

  • Hands-on experience in Microsoft Excel and other MS Office applications. 
  • Deep understanding of SEO content along with good exposure to Title tag, H1, Metadata etc.
  • Excellent verbal and written communication skills (US English) 
  • Excellent quantitative skills, problem-solving skills, storytelling/ presentation skills.
  • Ability to work independently with various stakeholders. 

Role & Responsibilities: 

  • Work with Editorial teams for new topics and individual pieces of evergreen content which will have SEO success and content refreshes to aid existing content. 
  • Make decisions on which content to produce based on Content Researchers’ outputs.
  • Create briefs for editorial teams including titles, meta descriptions, and major content sections for new content. 
  • Audit existing content for underperformers, identify if possible, and to improve, merge into another, or remove as part of regular content hygiene plans. 
  • Answer questions from editorial on existing content and new content being requested. 
  • Write or review/edit user-facing content and should be savvy in understanding the nuances of content gaps vs cannibalization