Director, Media

Media Planning Toronto, Ontario


Description

Brief Description:  


As the Director, Media, you’ll be one of our Client’s most valued business partners and assume 
responsibility for ensuring the Client meets respective business goals. You’ll provide strategic guidance 
and thought leadership within the media group to deliver the most effective and innovative 
Communications Plans. You’ll develop the career paths of supporting planning staff, as well as play an integral role in supporting and delivering Wavemaker values and goals on a daily basis. You will effectively leverage experience, knowledge and skills to encourage innovative thinking and set challenging team  goals and objectives balancing client, company and team needs.  


Three Best Things About the Job:  

• Lead client-facing work for notable brands that have an appetite for innovation and exploring 
the new and different
• Opportunity to be a part of Wavemaker’s growth and legacy in the industry
• A chance to be a part of a dynamic and multi-talented team; with access to best in class, tools 
and research   


Key Responsibilities:
• Advise on all Communications matters that fall within scope of agency assignment 
• Oversee and approve Communications strategy for client businesses 
• Ensure that recommendations and decisions are consistent with client’s marketing/advertising 
objectives and strategies 
• Assume lead role in integration of Client’s media efforts 
• Assume ultimate responsibility for all media implemented 
• Oversee responses to all requests and unforeseen problems and deal with issues that require 
senior level attention due to their complexity 
• Render final decision on new media opportunities from an overall perspective to determine 
appropriateness and soundness of idea and/or company 
• Provide advice and counsel to all members of the media and product groups on all matters 
• Responsible for quality control of stewardship by support and buying groups 
• Oversee media financial management profitability of all Client accounts 
• Advise and direct planning staff regarding insightful and strategic points-of-view 
• Manage internal resources 
• Develop and nurture ongoing partnerships with key Clients, especially at the senior level 
• Support training of media staff and recommend actions to manage individual career paths 
• Train direct reports in media and marketing disciplines as well as in the specifics of the client’s 
business and industry, and most importantly, leadership 
• Keep abreast of current events in target markets that impact Client’s business(es) 
• Exhibit passion and ambition by keeping informed regarding media trends, technologies, and 
new media opportunities, and educating your team and agency partners accordingly 
• Assist in networking, interviewing, hiring, training, mentoring, developing, and evaluating team 
members