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Program Manager, Spirits (GA)

Account Management
United States
Req ID: 4815

Description

Program Manager

 

WHO WE ARE:

 

Geometry and VMLY&R have combined their commerce capabilities to provide world-leading expertise and delivery for clients at a time of unprecedented global growth in e-commerce. VMLY&R COMMERCE grows connected brands by unifying client strategies around commerce to drive both brand equity and conversion.

 

SUMMARY:

 

VMLY&R Commerce is seeking an energetic, self-motivated individual, passionate about delivering meaningful branded experiences directly to consumers. The Program Manager will manage the local logistics and operation of branded recreational vehicle, engage in communication with local client teams, plan events, and act as the public face of the program. Their work will result in high-quality consumer engagements that balance messaging consistency with necessary operational flexibility, ultimately driving business results.

 

WHAT YOU'LL DO:

 

  • Build and manage relationships with local representatives of a national whisky brand
  • Organize an agile schedule of events, arranging staff, assets, programming, materials and other needs on an ongoing basis
  • Lead the planning process for each event, balancing client objectives and budget restrictions to optimize business results
  • Represent the client during in-person activations, serving samples and overseeing consumer engagements
  • Captain event staff onsite, training on key talking points and service, directing hours, meal/rest breaks, and third-party laborers
  • Manage a vehicle and associated assets, driving to/from events, leading setup and breakdown, and handling storage and ongoing maintenance
  • Create and reconcile program budgets with oversight by Associate Account Director
  • Record and analyze program results, summarize findings, and recommend program enhancements and/or changes to improve going forward 
  • Proactively identify opportunities to improve client business and collaborate with Associate Account Director to develop action plans for success
  • Reports directly to the Associate Account Director 

 

OUR IDEAL CANDIDATE:

 

Our ideal candidate thrives when empowered to manage client relationships, ensure consumers have a great experience, speak passionately about brands, and convey expertise to their team.

 

MUST HAVES:

 

  • Previous experience as a Tour Manager or lead Brand Ambassador, spirits industry experience a plus
  • Experienced in training, scheduling, and managing a team to achieve its goals
  • Ability to manage third-party vendors, negotiate contracts, and collaborate with multiple parties
  • Effective verbal and written communication skills
  • Values responsibility and accountability, always maintaining professionalism and safety
  • Comfortable working in an agile and sometimes ambiguous setting
  • Willingness to travel
  • At least 21 years of age
  • Valid Driver’s License with a clean driving record
  • Comfortable driving a full-size pick-up truck and experience managing and pulling a trailer
  • Able to life 50lbs
  • Able to stand, sit, and drive for long periods of time

 


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