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Group Media Director

Connections
New York, NY
Req ID: 5632

Description

Position at VMLY&R

At VMLY&R, we create connected brands. We resist the usual ways of seeing, doing and thinking — harnessing creativity, technology and culture — to reimagine the entire connected consumer experience. Our goal? To create work that becomes part of people’s lives, to drive value for our clients and, in the best of cases, to impact the world.

Responsibilities

  • The vision and strategic direction for the VMLY&R media team
  • The performance of the VMLY&R media team as measured by profitability, retention and client feedback

As part of the WPP Group, VMLY&R offers one of the best overall compensation packages in the business.

Required Skills

  • Structure the VMLY&R media team to be best positioned for future growth and success
  • Assess tools and resources and make recommendations optimizing the performance of the VMLY&R media team
  • Serve as the client liaison for the agency’s largest accounts
  • Present the agency’s media services and capabilities in new business pitches to prospective clients
  • Develop and foster an environment in which the media team can best analyze media program results, identify areas for optimization and extract actionable insights
  • Develop processes and foster accountability with team members and vendors
  • Maintain contact with key media reps and internal account teams to ensure clear expectations
  • Stay abreast of industry developments, trends and technological advances in media to ensure the agency stays competitive and ahead of the competition
  • Directly supervise leaders on the VMLY&R media team and foster their growth and development
  • Lead VMLY&R media thought leadership through publishing and presentations, both internal and external
  • Support the VMLY&R core values in all efforts

Required Experience

  • A minimum of 10 years of media experience
  • A minimum of seven years of experience managing people, ideally leading a group or department
  • General knowledge of all paid media tactics, including broadcast, print and digital
  • Fluency with all digital media tactics, including programmatic, PPC, native and social
  • Experience using media research, planning and buying tools
  • Familiarity with leading media platforms, networks and tools
  • Fortitude to stay calm under pressure

VMLY&R is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to age, race, color, religion, sex, gender identity, sexual orientation, national origin, disability status, protected veteran status, or any other characteristic protected by law. VMLY&R is a M/F Disabled and Vet EEO/AA Employer.

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