Revenue Manager

Commercial Artist Strategy Los Angeles, California Req. UMG-5153


Description

Interscope Geffen A&M Records (“IGA”) is home to some of the biggest artists in the world including: U2, Eminem, Kendrick Lamar, J Cole, Lady Gaga, and many more. As a leader in the music industry, we are always looking for talented and driven individuals to join our family.

How we LEAD: 

IGA is looking for a Revenue Manager – Video Optimization.

How you’ll CREATE:

  • Collaborate with Digital teams to plan and optimize schedules across multiple YouTube channels
  • Work with Influencer team to monitor discussions and comments across channels, as well as ID and engage new fan bases and communities
  • Guide overall optimization of channels, including creating and organizing video playlists, tagging and titling best practices, helping to add custom end cards, thumbnails, release mapping on YT/YTM and working with design teams to update channel design elements
  • Join and guide regular editorial discussion of video strategy, recommendations, programming, and workflow
  • Share weekly and monthly YouTube reports for key series and channels from Revenue
  • Inform and advise on the overall company video strategy by analyzing industry-wide YouTube analytics as well as the overall video ecosystem to help drive more engaging and higher-performing content 
  • Research and identify tent pole subjects, along with content recommendations and insights, to help promote the channel
  • Communicate YouTube strategy internally by collaborating with Digital/Creative departments on video strategy, creating and updating company YouTube best practices, and maintaining channel optimization checklists
  • Conduct experiments to ID effective new strategies and tracking ongoing audience trends

Bring your VIBE:

  • Bachelor’s degree
  • YouTube channels experience, ideally building data-driven video strategies
  • Strong working knowledge of YouTube optimization best practices and analytics
  • Understanding of digital video and how audiences watch and engage with it across many platforms
  • Proven track record of audience growth on other channels
  • Strong organizational and communication skills
  • Ability to work on multiple projects and brands at once and collaborate effectively to bring ideas to life
  • Obviously loves music videos

Perks Playlist:

  • Competitive Compensation Package including Salary, Benefits and Generous 401k Savings Plan
  • Paid Time Off – Paid Holidays, “Gift Week”, Summer Fridays
  • Student Loan Repayment Assistance
  • Employee Developmental Support
  • Annual Gym Reimbursement Package
  • Pet Insurance, plus much more!

Universal Music Group is an Equal Opportunity Employer

Disclaimer: This job description only provides an overview of job responsibilities that are subject to change.