Demand Generation Leader

Corporate Functions Seattle, Washington Herndon, District Of Columbia Chicago, Illinois Herndon, Virginia Austin, Texas

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Description

About Trianz            
Trianz is a leading-edge technology platforms and services company that accelerates digital transformations at Fortune 100 and emerging companies worldwide in data & analytics, digital experiences, cloud infrastructure, and security. The company’s “IP Led Transformations” vision, strategy, and business model are based on insights from a recent global study spanning 20+ industries and 5000+ companies worldwide.    
   
Trianz believes that companies around the world face three challenges in their digital transformation journeys - shrinking ‘time to transform’ due to competition & AI, lack of digital-ready talent, and uncertain economic conditions. To help clients leapfrog over these challenges, Trianz has built IP and platforms that have transformed the adoption of the cloud, data, analytics & insights AI.    
   
Specifically, the following Trianz platforms are changing the way companies approach transformations in various disciplines:    
  • Concierto: A fully automated platform to Migrate, Manage, and Maximize the multi & hybrid cloud. A zero code and SaaS platform, Concierto allows teams to migrate to AWS, Azure and GCP and manage them efficiently from a single pane of glass. Visit www.concierto.cloud for more information.
  • Extrica Data to AI Platform:  Built on the concept of ‘federated or distributed data’, Extrica revolutionizes how users access data anywhere in the company’s ecosystems; productizes data and makes it available in a Netflix like user experience while delivering BI and AI powered insights. Visit www.extrica.io for more.
  • Pulse: Recognizing that workforces will be distributed, mobile, and fluid, Trianz has built a ‘future of work’ digital workplace platform called Pulse. Visit www.trianz.com/Pulse
Since the market launch of this strategy in mid-2023, Trianz has experienced enormous growth, success and recognition.    
  • Some of Trianz’ built IP in data and analytics was acquired by Amazon. Since then, Trianz has been made an engineering partner of Amazon for building/supporting connected ecosystems across multiple AWS platforms.
  • Trianz Concierto cloud platform and Extrica Datamesh are gaining traction, winning over  2 dozen customers with 50+ customers and partners in the queue.
  • As an AWS Premier level qualified partner, Trianz is building and delivering platforms and services that are disrupting industry value propositions.
At a time when the services industry is struggling with its ability to deliver value at a pace that Trianz demands, Trianz’ “IP Led Digital Transformation Services” business model and value proposition are changing the game for companies and cloud providers such as AWS, Azure, and GCP. Rated #1 by clients in value delivery 5 years in a row, Trianz will surpass industry growth rates by a wide margin in the coming years.    
   
Trianz is led by Sri Manchala, a former special forces officer from the Indian army and author on digital leadership (Crossing the Digital Faultline | Trianz), and a team of veterans from well-known firms such as Deloitte, HCL, KPMG, Wipro, Microsoft, AWS, GE, etc.      
   
Given its above industry growth and demands, Trianz has recently raised private equity capital to scale the company over the next several years (Trianz Announces Strategic Growth Capital Investment by Capital Square Partners (prnewswire.com) ). Trianz is now seeking to bolster its senior and mid-level leadership with top talent across GTM, Engineering, Services, and Partnership organizations. We are seeking leaders driven by our purpose - to help accelerate digital transformations - and motivated to change the way our industry delivers value.  
                    
Job Description                    
Role:                     
Demand Generation Leader           
Employment Type: Fulltime                         
Fulltime / Remote Working (Travel for Events as required)             
Work location:                     
Seattle, WA, Washington DC, Virginia, Austin, TX, Chicago, IL.            
About the Role                    
Trianz is looking for a Demand Gen Leader with a minimum of 15 years of experience in demand generation within the B2B technology services sector.. This pivotal role focuses on creating and executing field marketing strategies to drive lead generation and bolster our presence in key markets through close collaboration with AWS sales teams, event management, targeted inside sales campaigns, and other effective marketing tactics.            
Job Responsibilities                    
  • Strategic Leadership in Demand Generation:     
  • Develop and oversee the implementation of a comprehensive demand generation strategy that aligns with the company’s growth targets and market positioning.    
  • Lead market research and analysis to identify opportunities for expansion and optimize marketing strategies for different hyperscaler channels.    
  • Advanced Campaign Management:     
  • Conceptualize and execute high-impact marketing campaigns in collaboration with the Marketing team that drive lead generation and customer acquisition.    
  • Enhance campaign effectiveness through sophisticated targeting, personalized content, and advanced analytics.    
  • Sales and Marketing Alignment:     
  • Ensure tight alignment between the demand generation strategies and sales goals, fostering a collaborative environment between marketing and sales teams.    
  • Regularly review and adjust strategies based on sales feedback and market dynamics to maximize ROI on all initiatives.    
  • Executive Relationship Management:     
  • Build and maintain executive-level relationships with hyperscaler partners, industry influencers, and key stakeholders.    
  • Represent the company at high-level industry events, conferences, and hyperscaler engagements, enhancing brand visibility and credibility.    
  • Team Leadership and Development:     
  • Lead, mentor, and scale the demand generation team, setting clear performance metrics and fostering a culture of innovation and excellence.    
  • Identify skill gaps and organize training programs to enhance team capabilities in line with evolving market demands.    
  • Performance Analytics and Reporting:     
  • Implement advanced analytics to track campaign performance, market penetration, and lead generation metrics.    
  • Provide executive leadership with regular reports, insights, and strategic recommendations based on data-driven analysis.    
Mandatory Skills                    
  • A minimum of 15 years of experience in demand generation within the B2B technology services sector.    
  • Demonstrated success in developing and executing comprehensive demand generation strategies that have significantly impacted business growth.    
  • Strong leadership skills with experience managing high-performing teams and working collaboratively across departments.    
  • Deep understanding of cloud technologies and the ability to articulate complex solutions in a compelling way.    
  • Exceptional relationship-building and communication skills, with a track record of successful partnership development.    
Optional Skills                    
  • Experience with CRM and marketing automation tools.    
  • Analytical mindset with the ability to track and interpret campaign performance data.    
  • Creative problem-solving skills and the ability to think outside the box.    
  • Leadership qualities that inspire teamwork and motivate team members to achieve excellence.    
Required Education                    
Bachelor’s degree in Marketing, Business, or a related field. A Master’s degree is a plus.           
Required Experience                     
A minimum of 15 years of experience in demand generation within the B2B technology services sector.           
                    
Trianz is growing at a faster pace than the industry for the last five years. Read through some of the key industry recognitions we have received for our innovative execution and strategic client initiatives here.                    
Compensation & Benefits for Fulltime Hiring.
      
Compensation & Benefits
Trianz compensation reflects the cost of labor across several US geographic markets. The base pay ranges between $180,000 to $200,000 USD. Pay is based on several factors including market location and may vary depending on job-related knowledge, skills, and experience. The actual wage offered may be lower or higher depending on budget and candidate experience, knowledge, skills, qualifications, and premium geographic location. Trianz also offers comprehensive benefits including medical, dental, vision, FSA, EAP, 401(k) with Company matching, unlimited PTO, flexible schedule, and professional development assistance.                 

Equal Employment Opportunity                    
Trianz is an Equal Opportunity Employer and does not discriminate based on race, color, creed, national or ethnic origin, gender, religion, disability, age, political affiliation or belief, special needs veteran, veteran of the Vietnam Era, or citizenship status (except in those special circumstances permitted or mandated by law). We comply with all state and federal laws and regulations protecting employees and applicants against illegal discrimination, retaliation, and harassment. Our policy is available upon request. We consider qualified applicants with criminal histories, consistent with applicable federal, state, and local law. Trianz participates in the E-Verify program in certain locations, as required by law. We are committed to providing reasonable accommodation for all qualified individuals with a disability or other reasons protected by applicable laws. If you require assistance or accommodation due to a disability or special needs to search for a job opening or apply, please email [email protected] with your request and contact information.             
                    
Trianz Privacy Notice                    
Trianz respects your privacy and wants to ensure we comply with applicable Data Privacy Regulations as per local regulator laws. Please review our privacy policy at https://www.trianz.com/privacy-policy for more.   

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