Conversion Optimization Specialist

Marketing HOUSTON, Texas


Description

At TopSpot, we understand that the people behind the numbers are what matters to our culture, success and clients’ business growth. We value each team member we bring into our organization and focus on their development and future growth from day one.

 As a Conversion Optimization Specialist, you will provide strategic UX, content & design related suggestions for improving the number of quality leads our customers receive. You'll also be responsible for the implementation & reporting of your recommendations. 

What You’ll Do:

  • SEO/Conversion Optimization/Analytics Audits
  • Design and implement new website features and functionality
  • Troubleshoot web errors, such as bad links, broken forms, or JavaScript errors
  • Provide suggestions for improving conversions (client interaction)
  • Provide suggestions for improving site usability
  • Create mockups for new/proposed website content
  • A/B Testing while having a structured approach

Requirements:

  • Thorough understanding of HTML and CSS is required
  • Proficiency in  web design applications such as, Photoshop, sketch, zeplin
  • Basic understanding of JavaScript/jQuery
  • Ability to learn new concepts quickly
  • Strong attention to detail
  • Ability to manage and prioritize multiple tasks

Awesome if you have experience with:

  • SEO
  • Google Analytics
  • Hot Jar
  • PHP, ASP, and other web languages
  • Knowledge of Content Management Systems such as MODx, Joomla, Drupal, Magento, and Wordpress
  • Knowledge of email newsletter software such as Campaign Monitor, MailChimp, Constant Contact