Account Director - O2

Account Management / Client Services London, United Kingdom


Description

Position at Havas Media

 

 

Account Director, O2

 

Reporting To: Head of Client Planning

Office Location: HKX Building, 3 Pancras Square, Kings Cross

 

 

About us:

 

Havas is one of the world’s largest global communications groups, operating in over 100 countries. The Group is made up of two major divisions: Havas Creative Group (the creative agencies) and Havas Media Group (HMG), the media agencies. HMG UK & Ireland today employs over 900 people and is made up of three leading media brands; Havas Media, Arena Media and Target Media, PR & experiential agency HSE Cake and specialist brands, Socialyse and Ecselis.

 

Our ambition is to be the UK’s most integrated, agile media and marketing services group with data, content and entertainment at our core. It’s an exciting time for the business, with our move to the new ‘Havas Village’ in King’s Cross, where all UK agencies sit under one roof and share one common purpose; to bring media and creative closer together for the benefit of our clients.

 

 

 

The Role

 

This exciting and dynamic position within the Havas Group is based in our London office.  As Account Director your remit will be to work across our flagship consumer account, O2, whilst managing a Planning Manager and Executive.

 

We are looking for someone with strong integrated media communications planning experience.  You’ll be expected to provide best in class service for these clients, as well as be someone to provide innovative solutions to their business needs.  You’ll manage and develop your team, imparting your knowledge to develop a strong client relationship and encourage organic growth opportunities wherever possible.

 

O2, owned by Telefonica, is one of the leading Telco brands in the UK but in a highly competitive market it’s never been more important to offer a point of difference through media and messaging by demonstrating innovation at every touchpoint. The role will be planning across both DR and Brand campaigns.

 

Responsibilities include:

Strategic Planning:

          Ability to provide best in class client stewardship

          Experienced in cross channel (offline and online) DR planning and implementation - from strategy to implementation and in-flight analysis / optimisation

          Owning responses from client brief to execution, ensuring that team and agency output is genuinely best in class

          Manage the client relationship on a day to day basis, coordinating the execution of the media plan with other internal specialist teams and with media owners as required

  • Well informed about the current and future trends, in technology and media - and able to translate these trends into relevant and actionable recommendations.

          Working closely with the client to understand client business challenges and identification of suitable additional agency services to address the client’s needs

          Places the client’s needs at the heart of all delivery and building strong, meaningful relationships with client peers

          Drive innovation and fresh thinking across the client’s business as well as across the agency

          Help manage the internal process of forecasting future media investment from the clients

          Has a passion and enthusiasm for the evolving marketing communications landscape and inspiring others to feel the same

 

Integration:

          Involved with other department projects and initiatives as well as being active in new business opportunities and pitches as and when they arise.

          Builds good relationships with wider Havas community, demonstrating a proactive desire to continually improve themselves and others around them.

          Making and maintaining good contacts with media owners.

          Contribute to new business efforts

 

The team and yourself:

          Ensures managers and execs are working to deliver integrated plans that display a deep understanding of all channels

          Owns the appraisal process for direct reports

          Continuously searching for new improved ways of approaching things and encouraging team to do the same

 

 

 

 

Who we’re looking for:

 

          Someone with prior experience within a media agency

          Someone with a strong background in both Brand and DR marketing, especially the evolving digital media environment

          You will be a team player and have experience of creating a collaborative team culture

          On top of this you will have proven high level communications experience across a range of client types

          Working knowledge of paid, owned, earned and shared media and experience of transforming clients from a traditional media model is essential for this role

          Our ideal Account Director will have strong commercial acumen with a willingness to sell-in commercial opportunities that are right for the client’s needs

          You will be passionate about media especially the brand and performance dynamic, coupled with a strong business, market, consumer and brand/performance understanding