Commerce Activation Manager
Mars United Commerce Powered by Marilyn is a global commerce company that delivers all the solutions clients need to grow their business today and tomorrow. Founded by the late Marilyn Barnett, we’ve become global leaders in four key commerce disciplines – Strategy & Analytics, Digital Commerce, Content & Experiences, and Retail Consultancy – that together form a United Commerce Ecosystem that provides all the expertise clients need to navigate the commerce marketing landscape. Our 800+ Martians across North America, Europe, Australia, New Zealand and Asia exist to drive growth for our people, our clients, and our communities all across the globe.
We are seeking a Commerce Activation Manager, Ideal candidates have experience with CPG or shopper marketing agency related experience. Candidates must reside within the Chicago area.
The Commerce Activation Manager is the owner of duties needed to support customer project execution including leading projects end to end from briefing to media and creative development, timeline management, client and vendor relationships, communication, budget/financial management and activation including managed service. Additionally, the Manager is leading tactic specific creative development, timeline management, client and vendor relationships & communications.
The Commerce Activation Manager supports the Business Director on the development of strategic retailer media plans and acts as a key liaison to retail vendor partners facilitating needed executional elements. The Commerce Activation Manager collects past performance data, understands benchmarks, suggests program optimizations and provides oversight for tactic and program reporting.
PRIMARY RESPONSIBILITIES:
- Work with the internal cross-functional teams (Strategic Planning & Analytics, Marilyn, Media, Client Leadership and Creative) to develop optimal and actionable strategies, concepts and tactics
- Manage the implementation of key client projects
- Build strong working relationships with assigned retailer client contacts
- Manage execution of approved programs through team
- Work with external client vendors/agencies to execute projects as assigned
- Activate and manage partnership relationships with other manufacturers or properties
- Identify retailer direct and manufacturer platforms
- Develop and manage project timelines and budgets
- Proactively manage communication of project status and budget to client teams
- Work hand-in-hand with internal teams on planning and implementation of retail marketing extensions of brand and category programs (national retainer clients)
- Manage client approval process
- Measure post-promotion results using agency and client-provided data
- Some travel required
SKILL SETS REQUIRED:
- Bachelor’s degree in advertising, marketing, business, or related field
- 5-7 years’ experience in marketing at retail
- Proven Project Management experience
- Experience working with retail media networks and media vendors
- Strategic thinking in the development of Shopper Marketing programs and management of day-to-day business
- Sound decision making skills based in industry knowledge
- Passion about business – always thinking of ways to improve/grow assigned client/business
- Strong listening skills and attention to detail
- Excellent verbal, written, presentation and interpersonal skills
- Desire to dig in and do what’s needed to get the job done right
Mars United Commerce is an Equal Opportunity Employer and will recruit, hire, train and promote persons in all job classifications without regard to race, ancestry, creed, color, sexual orientation, gender identity, age, national origin, disability or handicap, HIV, veteran, marital or family status, or any other status or condition protected by applicable state and/or federal laws, except where a bonafide occupational qualification applies.
Mars United Commerce has developed a wide variety of inclusive benefit plans and policies that address and promote the needs of all employees and their family members, including comprehensive group health plans, a parental leave program that includes paid maternity and paternity benefits for pregnancy, adoption and surrogacy, flexible paid time off, a broad and confidential employee assistance program, ongoing wellness support initiatives, trusted financial health advice and guidance, promotion of education through tuition support and assistance, and a flexible and supportive work environment and culture.
Compensation Range: $60,000 - $85,000 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be January 13, 2025.
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