Senior Manager, Programmatic
Mars United Commerce Powered by Marilyn is a global commerce company that delivers all the solutions clients need to grow their business today and tomorrow. Founded by the late Marilyn Barnett, we’ve become global leaders in four key commerce disciplines – Strategy & Analytics, Digital Commerce, Content & Experiences, and Retail Consultancy – that together form a United Commerce Ecosystem providing all the expertise clients need to navigate the commerce marketing landscape. Our 800+ Martians across North America, Europe, Australia, New Zealand, and Asia exist to drive growth for our people, our clients, and our communities all across the globe.
We’re looking for a Senior Manager, Programmatic to work in a hybrid remote capacity from one of the Mars United Commerce hub locations. Experience with platforms such as The Trade Desk, Walmart DSP, Amazon DSP, or other demand-side platforms is required.
Candidates must reside in a commutable distance to one of these locations: Detroit, Chicago, Cincinnati, Minneapolis, Dallas, Bentonville, AR or New York.
PRIMARY RESPONSIBILITIES:
- Own and develop programmatic media activation strategy and oversee teammates to build and flawlessly execute best-in-class campaigns across DSPs.
- Direct and train Managers and Specialists on best practices for hands-on setup, management, optimization, and reporting of programmatic campaigns.
- Lead strategy on audience segmentation, inventory selection, bidding strategies, and refine overall activation plans based on client objectives and platform capabilities.
- Collaborate with the Director to evolve processes that improve daily and weekly optimizations and performance across a variety of platforms and clients.
- Create and present strategic media plans and collaborate with senior internal leaders to align programmatic strategy with broader commerce goals.
- Support development of holistic media strategy, client media mix, and budget allocations, while leading Managers and Specialists in executing tactics that support the strategy.
- Maintain oversight of campaign setup, performance, optimization, and reporting across programmatic platforms.
- Lead, manage, mentor, and scale the skillsets of the team in workflow, training, development, and adherence to best practices.
- Deliver high-quality insights and strategic recommendations based on client objectives, media strategy, and campaign results.
- Reports to Director, Programmatic; direct reports include Programmatic Manager
SKILLSETS REQUIRED:
- 5+ years of experience in programmatic advertising
- Hands-on experience with media buying in DSPs such as The Trade Desk, DV360, Amazon DSP, or similar platforms.
- Confident presenter and persuasive communicator (verbal and written) of complex information.
- Owner and leader mentality, with willingness to “roll up your sleeves.”
- Exceptional Excel skills (Pivot Tables, VLOOKUPs, etc.).
- Proactive campaign monitoring, optimization, and performance-based reporting.
- Experience with audience targeting, contextual strategies, and inventory curation.
- Strong attention to detail and ability to manage multiple priorities across clients, vendors, and internal teams.
- Self-starter with a passion for digital media and commerce.
- Strategic thinker with a creative approach to solving complex challenges.
- Collaborative team player who can challenge peers and clients constructively.
- Experience managing and mentoring direct reports, empowering them to grow into strategic roles.
- Strong storytelling skills in client presentations, with a focus on business strategy and client motivations.
- Ability to operate independently with polished, strategic deliverables.
- Skilled in handling client objections and refining recommendations to align with client goals.
Mars United Commerce is an Equal Opportunity Employer and will recruit, hire, train and promote persons in all job classifications without regard to race, ancestry, creed, color, sexual orientation, gender identity, age, national origin, disability or handicap, HIV, veteran, marital or family status, or any other status or condition protected by applicable state and/or federal laws, except where a bonafide occupational qualification applies.
Mars United Commerce has developed a wide variety of inclusive benefit plans and policies that address and promote the needs of all employees and their family members, including comprehensive group health plans, a parental leave program that includes paid maternity and paternity benefits for pregnancy, adoption and surrogacy, flexible paid time off, a broad and confidential employee assistance program, ongoing wellness support initiatives, trusted financial health advice and guidance, promotion of education through tuition support and assistance, and a flexible and supportive work environment and culture.
Compensation Range: $95,960 - $150,995 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be November 30, 2025.
Chicago: $95,960 - $137,865
Detroit: $95,960 - $131,300
Bentonville: $95,960 - $124,735
Cincinnati: $95,960 - $124,735
Dallas: $95,960 - $137,865
New York: $95,960 - $150,995
Minneapolis: $95,960 - $137,865
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