Product Marketing Manager II, Security Orchestration, Automation and Response (SOAR) - REMOTE

Marketing Lawrenceville, United States San Francisco, California Austin, Texas Seattle, Washington Dallas, Texas McLean, Virginia North Carolina


As a key member of the Security Product Marketing Team focused on the Security Orchestration, Automation and Response (SOAR) market, you will drive the positioning, messaging, content creation, pipeline generation and integrated go-to-market strategy for security use cases enabled by Splunk SOAR. You will help deliver stellar outcomes for key events like our Splunk .conf user conference. You will contribute to thought leadership, launching new features or products, and opening up new market opportunities for Splunk SOAR. You will understand and define relevant personas and use cases—building the content necessary to enable the Splunk field organization and partners to drive opportunities to a successful close.


  • Act as a subject matter expert to internal and external stakeholders for the security products, services, and markets that you serve (SOAR focus)
  • Drive efforts for building market awareness, Splunk brand awareness, pipeline / demand, as well as revenue
  • Develop messaging for Splunk SOAR and act as a storyteller for the solution
  • Work across the marketing team to provide content for website, collateral, public and analyst relations, trade shows, online marketing, customer stories, and more
  • Represent the company at various speaking engagements and conferences
  • Deliver sales training and enablement and develop tools such as sales kits, ROI analysis, and messaging guides to enhance sales effectiveness

Skill Requirements

  • 6+ years of product marketing experience in the cybersecurity industry, with some experience at a SaaS company
  • Strong domain expertise of Security Automation, Orchestration & Response (SOAR), Fraud, Compliance, SIEM, and related cybersecurity markets—including primary vendors and industry trends
  • Excellent ability to translate complex technical capabilities into simple product messaging that can be easily consumed across multiple buyer personas
  • Excellent storytelling skills and experience creating product narratives and pitches
  • Excellent content creation skills across multiple mediums, including video, whitepapers, blogs, ebooks, infographics, product and solution briefs
  • Ability to build end-to-end plans and manage execution across cross-functional teams
  • Excellent written and oral communication/presentation skills, including ability to create and deliver effective presentations
  • Advanced project management skills with the ability to manage competing deliverables and timelines
  • Ability to analyze and enhance best practices, processes and procedures to improve efficiency and effectiveness
  • Willingness to travel to industry conferences, customer visits, sales meetings, and other places, both in the U.S. and internationally
  • Strong leadership, interpersonal, and collaboration skills

Education Requirements

  • Bachelors required; MBA a plus

We value diversity at our company. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or any other applicable legally protected characteristics in the location in which the candidate is applying.

For job positions in San Francisco, CA, and other locations where required, we will consider for employment qualified applicants with arrest and conviction records.

Thank you for your interest in Splunk!