Google Tag Manager Expert

MarketingHybrid Remote, San Jose, Costa Rica


Description

Splunk is here to build a safer and more resilient digital world. The world's leading enterprises use our unified security and observability platform to keep their digital systems secure and reliable. While customers love our technology, it's our people that make Splunk stand out as an amazing career destination and why we've won so many awards as a best place to work. If you become a Splunker, we want your whole, authentic self, what we call your "million data points". So bring your work experience, problem-solving skills and talent, of course, but also bring your joy, your passion and all the things that make you, you.
 
Splunk is looking for a Google Tag Manager Expert to drive set-up, ongoing governance and optimization of our GTM instance. This role requires deep knowledge of GTM and a consistent track record in setting up and leading GTM for a range of B2B organizations. We are looking for a hands-on configuration and administration player that wants to dig in and drive tools and processes across the entire digital ecosystem. This role will support daily system utilization and stability, including developing governance protocols, continually improving user experience and functionality and aiding users with reporting and system/process optimization.
 
We are looking for a person who loves data, thrives on system integrations and optimization and thinks critically when it comes to continually improving digital tracking. You will work closely with teams across the enterprise, ranging from Go-To-Marketing sales and marketing teams to IT and operations teams. You are comfortable working in a fast-paced environment where priorities and responsibilities shift with the business. Splunk is a fast-growing company with a passion for building the best technology and having fun along the way.

What you'll get to do

As a Google Tag Manager Expert on the Marketing Operations Team, you will have the opportunity to drive a wide range of initiatives:
  • Setup, manage, and troubleshoot Google Tag Manager
  • Implement tracking tags using GTM for various digital platforms
  • Conduct regular checks and audits to ensure optimal GTM performance
  • Provide regular updates and reports on GTM performance
  • Ensure that all GTM activities comply with data privacy regulations
  • Develop new solutions for complex tracking and tagging requirements based on changing business needs
  • Conducts Quality assurance of the implemented solutions
  • Ensure pixel and tag changes are implemented accurately and efficiently.
  • Conduct thorough testing to ensure accurate data collection and reporting.
  • Troubleshoot and resolve any issues that arise during implementations or releases.
  • Ensure documentation is up-to-date and accessible to relevant teams.
  • Communicate effectively with partners about releases, updates, and changes in the

Must-have Qualifications

  • At least 3 years of experience in Google Tag Manager: setting up, managing, and troubleshooting (including using custom Javascript)
  • At least 3 years of experience in Google Analytics, including some hands-on experience with GA4
  • Proven experience in implementing tracking tags using GTM
  • Deep understanding of digital marketing, web analytics, and data privacy regulations
  • Highly skilled at time-management, is detail oriented and has high standards for project delivery.
  • Self-starter with a passion and curiosity for solving unstructured data problems and ability to manipulate and optimize large data sets.
  • Process orientated, highly organized, excels at multitasking, strong documentation, coordination and project management skills
  • Strong communication and problem solving skills and an ability to convey technical concepts to less technical team members
  • Confidence to offer consultation to business partners and team members within Sales, Partner, Marketing Operations.
  • A familiarity working with AGILE/SCRUM process management.
  • B.A. in Marketing, Technology, or related field, or equivalent years of industry experience.
Splunk is an Equal Opportunity Employer
At Splunk, we believe creating a culture of belonging isn’t just the right thing to do; it’s also the smart thing. We prioritize diversity, equity, inclusion, and belonging to ensure our employees are supported to bring their best, most authentic selves to work where they can thrive. Qualified applicants receive consideration for employment without regard to race, religion, color, national origin, ancestry, sex, gender, gender identity, gender expression, sexual orientation, marital status, age, physical or mental disability or medical condition, genetic information, veteran status, or any other consideration made unlawful by federal, state, or local laws. We consider qualified applicants with criminal histories, consistent with legal requirements.

Note:

Base Pay Range

Costa Rica

Base Pay: CRC 20,000,000.00 - 27,500,000.00 per year

Splunk provides flexibility and choice in the working arrangement for most roles, including remote and/or in-office roles. We have a market-based pay structure which varies by location. Please note that the base pay range is a guideline and for candidates who receive an offer, the base pay will vary based on factors such as work location as set out above, as well as the knowledge, skills and experience of the candidate. In addition to base pay, this role is eligible for incentive compensation and may be eligible for equity or long-term cash awards.

Benefits are an important part of Splunk's Total Rewards package. This role is eligible for a comprehensive, competitive benefits package which may include healthcare and retirement plans, paid time off, wellbeing expense reimbursement, and much more! Learn more about our comprehensive benefits and wellbeing offering at https://splunkbenefits.com.

Thank you for your interest in Splunk!