Advertising Operations Specialist

Operations Pune, India Mumbai, India Hyderabad, India Bengaluru, India Remote - India


Description

Who you are: You are highly organized and operationally minded. Your energy and personality shine through in everything that you say and do.  You love working with others in a team based environment and approach new challenges with an open mind and 'can do' attitude. You have experience working in the digital advertising spectrum and want to continue developing your skills. If this sounds like you we would love to discuss the opportunity further.

What will be your responsibilities? 

  • Traffic ads in Spiceworks Ziff Davis using multiple ad server technologies 
  • Manage an inventory of more than 70 million impressions monthly 
  • Monitor pacing and delivery of online campaigns with an eagle eye 
  • Use problem-solving prowess to scout out under-performing ads and give them the boost they need 
  • Forecast impressions and use qualitative and analytical thinking to help ensure client objectives are met (but no need to deal with those clients — your role will be strictly data-centric!) 
  • Collaborate with the Client Success team on ongoing client strategy 
  • Troubleshoot campaign issues and discrepancies using analytical and proprietary tools 
  • Identify system issues and report challenges to Product team
  • Support other areas of Ad Operations as needed

What does it take to do this job?

  • Understanding of CPM, CPC and CPA models
  • Ability to analyze and interpret large amounts of data quickly and make strategic decisions based on that info 
  • Attention to detail: You cringe at the thought of mistakes and have a zero-defect attitude 
  • Out-of-this-world organization 
  • Strong work ethic, drive, and ambition 
  • Self-motivated with the ability to work well with a team and fly solo 
  • Expertise in Microsoft Excel and Microsoft PowerPoint and specifically, the ability to create charts and graphs based on data analysis 
  • Experience with DFP or other ad server technology is a plus 
  • Experience quantifying opportunities and risks
    • Strong written and verbal communication skills. Must demonstrate the ability to communicate the big picture and drill down to supporting details

Qualifications:

  • 2+ years in the digital marketing and Ad technology industry with a strong understanding of the programmatic landscape, existing and emerging ad technologies, ad serving, analytics, enterprise marketing and big data
  • 2+ years working directly with ad technologies such as SSP’s, DMPs, DSPs, Ad Exchanges, Ad Servers 
  • Experience understanding the needs of programmatic buyers and what types of products meet their campaign needs
  • Ability to holistically understand a publisher’s digital assets and how they can be mapped to different buyer needs
  • High degree of self-motivation, attention to detail and drive
  • Eagerness to work in a dynamic environment that will be rapidly changing
  • BS or BA required