Senior Copywriter

Marketing
San Francisco, California

Description

Who we are

SoFi is a digital personal finance company whose mission is to help its members achieve financial independence to realize their ambitions, whether that be to buy a house one day, start a family on their own terms or be debt free. We aim to be at the center of our members’ financial lives, and to help every member Get Their Money Right®. By joining SoFi, you’ll become part of a forward-thinking company that is transforming financial services by embracing technology to build innovative loan products, investment tools, and more. One of the fastest growing fintech companies, we’ve grown from 250 employees in 2015 to over 1,500 employees today, and are well on our way to reaching 1 million members. With offices across the US, we offer the excitement of a rapidly growing startup with the stability of a seasoned management team and some of the best talent around. As an employer, we strive to hire employees who are committed to both our company’s mission and our desire to build the best culture in the world. If you are driven, passionate about what you do, and excited about the SoFi mission, we would love to hear from you.

The role

SoFi is looking for a Copywriter to join our B2B Marketing team. You’re a self-starter, team player, and able to quickly adopt our brand tone and style across all of our communications. Your primary role will be to write branded communications across web, digital, social, blog, and print.

By joining SoFi, you're joining a new kind of finance company based around speed, transparency, and alignment with our members’ interests. Our goal, simply stated, is to help people get their money right. What does that mean exactly? It means we’re committed to helping members achieve financial independence so they can realize their ambitions. Whether it’s helping them get out from under crushing student loan debt, being smarter about how they manage their money, or removing barriers to investing, our approach will totally redefine what you’ve thought of as financial services.

This is a temporary position for a 3-6 month term. 

What you’ll do:

  • Write clear, concise, and conversational copy appropriate for HR professionals and a broader Enterprise audience. 

  • Develop and execute creative for everything from social posts and email to fully integrated campaigns.

  • Collaborate closely with the Enterprise Product Marketing Manager.

  • Work with stakeholders and reviewers to keep the brand voice consistent.

  • Find new ways to tell our brand story—generating ideas for how branded content can come to life across multiple channels. 

  • Lead the charge on creating new forms of content to support the blog, resource center, and website—quizzes, guides, infographics, animations, video, and more. 

  • Edit and proofread all content supplied by partners and guest contributors for voice and tone. 

  • Work with stakeholders and reviewers to keep the brand voice consistent. 

What you’ll need:

  •  A minimum of 5-7 years writing copy for a brand in an in-house creative department, with at least 3-5 of those years working on B2B/Enterprise brands.

  • Bachelor’s degree with English/Advertising/Journalism focus.

  • A minimum of 3-5 years experience on B2B/Enterprise brands.

  • Your writing is witty, punchy, and not afraid to push industry boundaries. 

  • You can adjust SoFi's brand voice and tone based on medium and audience.

  • Experience ideating for integrated campaigns and new product launches.

  • You’re collaborative. You have experience (and love) partnering with a designer or art director.

  • You’re a fast learner and  can hit the ground quickly.

  • You’re interested in the actual business. You work to understand the strategies and goals of the Product Marketing Manager and collaborate to achieve them through smart communications.

  • You’re all about the data. You love testing copy and iterating based on results.

  • You take initiative, keep organized, and can handle multiple projects at once.

  • You’re strategically minded, with strong problem-solving skills and close attention to detail.

  • You’re enthusiastic about your work and about joining a close-knit team.

  • You have excellent writing and editing skills. (Obviously.)  

Nice to have:

  • Knowledge of financial services or personal finance a plus.

Why you’ll love working here

  • Competitive salary packages and bonuses

  • Comprehensive medical, dental, vision and life insurance benefits

  • Generous vacation and holidays

  • Paid parental leave for eligible employees

  • 401(k) and education on retirement planning

  • Tuition reimbursement on approved programs

  • Monthly contribution up to $200 to help you pay off your student loans

  • Great health & well-being benefits including: telehealth parental support, subsidized gym program

  • Employer paid lunch program (except for remote employees)

  • Fully stocked kitchen (snacks and drinks)

Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.

SoFi provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion (including religious dress and grooming practices), sex (including pregnancy, childbirth and related medical conditions, breastfeeding, and conditions related to breastfeeding), gender, gender identity, gender expression, national origin, ancestry, age (40 or over), physical or medical disability, medical condition, marital status, registered domestic partner status, sexual orientation, genetic information, military and/or veteran status, or any other basis prohibited by applicable state or federal law.

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