Description

At Shutterfly, we make life’s experiences unforgettable. We believe there is extraordinary power in the self-expression. That’s why our family of brands helps customers create products and capture moments that reflect who they uniquely are.  

We are looking for an experienced Sr. SEO Manager for the Shutterfly Family of Brands. Reporting to the Sr. Director, Optimization, the Sr. SEO Manger will play a key role growing organic traffic and revenue through strategic SEO initiatives. This role is responsible for executing complex SEO projects, driving positive business results, and supporting enterprise strategies. It requires mastery of SEO skills and significant relevant experience managing stakeholders, business outcomes, and leading cross-functional teams. The Senior SEO Manager will execute SEO vision and author/approve objectives and key results in partnership with their leadership and key stakeholders. They are responsible for building multi -team alignment on prioritization and must understand and utilize key customer and business metrics to inform their priorities. We are looking for a results-driven Senior SEO Manager with a deep understanding of e-commerce platforms and a proven track record of executing successful SEO strategies. The ideal candidate will possess strong leadership skills, technical expertise, and a passion for driving organic traffic and revenue growth through effective SEO initiatives.  

What You’ll Do Here:  

  • Develop and execute a comprehensive SEO strategy aligned with the company's business objectives, focusing on improving search visibility, traffic, and revenue
  • Lead cross functional collaboration with key stakeholders to ensure SEO best practices are integrated across the company
  • Uncover strategic SEO opportunities, define business cases, communicate requirements, and drive organizational alignment to move key projects from ideation to completion
  • Utilize analytical tools and data-driven insights to measure and report on the performance of SEO campaigns, providing actionable recommendations for improvement
  • Conduct comprehensive research, competitor analysis, and market trends assessment and analyze data to identify and prioritize opportunities
  • Foster collaboration across company to integrate SEO into broader marketing and business strategies
  • Stay updated on the latest SEO techniques, tools, and best practices, and ensure the team remains at the forefront of industry developments

The Skills You’ll Bring:  

  • 12+ years of experience, including 5+ years of enterprise SEO experience with an interest in retail
  • Strong written and verbal communication skills
  • Ability to work independently while being a strong team player
  • Exceptional analytical and problem-solving abilities, with a keen eye for detail and the ability to interpret data to drive decision-making
  • Ability to see both high level strategy and tactical execution
  • High attention to detail, well organized and strong project and time management skills
  • Ability to analyze and make data-driven decisions
  • Passionate about SEO with a proven ability to build actionable SEO plans
  • The ability to use data visuals to tell a story while tailoring communication to fit various audiences
  • Positive attitude and open minded
  • MS Office Suite skills (Excel, PowerPoint, Word, Outlook)
  • Bachelor's degree in Marketing, Business, Computer Science, or a related field; Master's degree preferred

Supporting a diverse and inclusive workforce is important to Shutterfly not only because it directly reflects our value of Embracing our Differences, but also because it’s the right thing to do for our business and for our people. Learn more about our commitment to Diversity, Equity and Inclusion at Shutterfly DE&I.  

This position will accept applications on an ongoing basis until filled.