Commercial Manager Digital

Sales Brentford, Middlesex


Position at SEGA European Head Office





SEGA America (SOA) is one of the leading interactive entertainment companies in the world, with its HQ based in Irvine, California, and a dedicated EMEA publishing team in London. Known for quality and creativity above all else the SEGA of America EMEA Team look after RGG, ATLUS, and Sonic studios.

At the heart of SEGA is our publishing team based in London, where we help the studios bring their creative vision to life. Here we have a hardworking bunch of people spanning Technology, Sales, Marketing, Finance, QA and more. 

Together, we drive the continued success and evolution of our Western business through living our company values of always collaborating, being entrepreneurial in spirit, having a winning mentality and focusing on uncompromising quality. 


We are looking for a Jr to Mid-Tier Commercial Manager to join the expanding Commercial Team and focus on digital opportunities. This role will ensure the continued growth and development of SEGA globally so that a full coverage of sales, marketing and commercial strategies are created and structured in response to the ever-changing demands of the Video Games market and consumer trends across SEGA America’s titles.

 The role will work closely with SEGA of Europe digital team to maximise opportunity and efficiencies. Financial goals and targets will be set by American Business team which will be integrated into SEGA West’s wider objectives and planning.

 Responsibility will be for PC and console formats.


 Deliver SEGA’s Business Plan by maximising new releases and catalogue opportunities.

  • Align with Global brand objectives for each title to ensure there are no conflicts.
  • Invest in the partnership between SEGA and 1st parties (Steam, Epic, Sony, Nintendo, MS, etc) to build strong commercial relationships.
  • Involvement in SOA planning process to ensure suitability of commercial offer and pricing; ensure EMEA activity planning is integrated into wider full digital plan.
  • Develop strong relationships with internal Brand and Pillar teams to ensure collaborative strategies and awareness across the business. Communicate local market updates and opportunities.
  • Ensure information on SEGA titles and plans is accurate, up to date, and circulated to stakeholders.
  • Work with 3rd parties to deliver incremental value.


 Demonstrable track record of launching digital games on PC and Console internationally.

  • Sales or business development background within the games industry.
  • Ability to analyse data with BI teams and draw conclusions to drive commercial decision making.
  • Experience working with internal and external partners.
  • Proven track record of successful product planning for launches and ongoing product lifecycles.
  • Experienced in forecasting and discussing number with Sr stakeholders.


We believe that making the best games relies on having the best people, so we make sure that we look after ours, even more so with most staff splitting their time between home and office working.

  • You'll have access to a comprehensive benefits package that includes life assurance, income protection, private healthcare & dental insurance schemes and an enhanced contributory pension scheme. We offer competitive salaries and a fantastic bonus scheme so that you can stay motivated and focused on making SEGA the best it can be
  • For our gaming buffs, you can get involved in our online gaming nights and free SEGA games on Steam
  • Fitness fanatics will love our discounted gym memberships and ride to work scheme. You can find your zen with our weekly virtual yoga classes as well as online physical therapy with our masseuse.
  • We hold regular company updates to keep everyone in the loop and we stay connected with social events like virtual pub quizzes and art workshops
  • We support your learning & development with access to online courses through Udemy, and webinars and resources on mental health and financial wellbeing
  • When you’re in the virtual office, we’ll make sure you have everything you need when it comes to tech/furniture, and we pride ourselves on having flexible working hours to ensure that you have a life outside of your home office

 We want people of all backgrounds to see themselves represented and included in our work, so we actively seek to diversify our team and bring more voices to the table. All applicants are welcome! 

 This job description is an accurate reflection of the duties and responsibilities of the post as at the time of writing but will be changed from time to time as the job is a career development job which will be adjusted according to the progress of the job holder.  It does not form part of the contract of employment.