Market Research Analyst

Digital Marketing National Capital Region


Description

Role
o Test hypotheses and help to find the story within the data.
o Extract the most relevant information (figures and quotes) to include in the report.
· Reporting and delivering client outputs
o Create succinct and coherent drafts of reports and presentations.
o Undertake data quality checks and proofing to eliminate errors.
o Contribute to preparing client presentations.
· Project Management:
o Day to day communication with project teams and where required clients.
o Liaising with field and other suppliers.
o Apply analytical techniques to (qual, quant and secondary) data to answer the research objectives.
Skills & Qualifications:
· Bachelor's degree in business or a related field.
· At least 3 years of relevant experience in a similar role within the Market Research industry.
· Relevant work experience in brand and communications research.
· Relevant work experience in brand-tracking projects.
· Ability to interpret data and provide meaningful insights.
· Strong analytical and problem-solving abilities.
· Experience in Q Research Software or similar analysis software is desirable.
· Good written and verbal communication skills.
· Strong attention to detail and accuracy.
· Team-oriented mindset and the ability to adapt to changing priorities.
· Excellent organizational and time-management skills.
· Proficiency in Microsoft Office applications (Outlook, Teams, SharePoint, Word, PowerPoint, Excel).