Senior UX Designer

Marketing Dallas, Texas


Description


Job Family: Marketing

Develops and executes marketing strategies and plans. Identifies and develops key insights into clients, the marketplace, competitors, macro tends and market opportunities. Analyzes marketplace trends and customer data to identify opportunities for growth, determines product requirements and defines targeted customer segments and associated messaging. Creates and/or coordinates the production and distribution of advertising and promotional materials. Establishes, implements and ensures consistent branding standards throughout product lines, promotional materials and events.

Job Function: User Experience

Examines the ways that users experience products and services supported by the Marketing department. Ensures consistency in branding guidelines across multiple brand identities to allow for optimal interaction by users.

Summary of Responsibilities:

The User Experience defines the UX strategy and identifies KPI's, leads design and research for a variety of products and services supported by the Marketing department. The Sr. associate will be responsible for executing on the strategic planning of all UX department processes and be committed to the consistency of these guidelines across multiple brand identities.

Essential Functions:

  • Facilitates project kickoffs and workshops for information discovery, storytelling, project methodology, stakeholder empathy.
  • Conducts whiteboard sessions, wireframing, and protyping to design experiences.
  • Able to understanding complex information structure and create detailed information architecture.
  • Coordinates or performs UX research such as interviews, usability studies, and competitor analyses.
  • Advocates for user-first design and Design Thinking in all settings.
  • Accountable for measuring, monitoring, and improving UX KPIs such as time-on-task, conversion rate, customer satisfaction
  • Directs UX strategy, assists project management and product ownership through project methodology.
  • Maintains stakeholder relationships for proper communication and project sponsorship
  • Drives project timing along with project management.
  • Mentors other UX team members.


Other Functions:

  • Other duties as assigned.


Requirements:

  • Education -
    • Bachelor's Degree: Marketing, Business, Finance, or equivalent degree.
    • or equivalent work experience: Equivalent combination of education and experience may be substituted in lieu of degree.
  • Experience -
    • 9-12 years Web Design, UX/UI Design and/or HCI design
    • Financial Services or Auto Finance Industry experience.
  • Skills & Abilities -
    • Advanced understanding of responsive design and related coding techniques (Bootstrap is a plus).
    • Advanced knowledge of Photoshop/Illustrator.
    • Excellent project management skills.
    • Ability to communicate results to management and in a fast paced environment; including counterparts across global organization.
    • Ability to work individually on a project or in a team environment; ability to listen, evaluate different view points and influence others.
    • Ability to work independently with a high level of critical thinking skills.
    • Extremely strong written abilities, with consideration of creative writing preferred.
    • Demonstrated experience with wireframe, workflow and information architecture design.
    • Demonstrated experience conducting user research and analysis.
    • Demonstrated experience crafting A/B testing strategies and implementing analytics funnels.
    • Ability to code prototypes in HTML and CSS.
    • Must be comfortable interfacing with developers, designers, product managers and non-technical executives.
    • Keen eye to preserve integrity of the design throughout the entire development process.
    • Self-motivator/flexible/team player.
    • Ability to work in a fast pace environment with multiple projects.
    • Ability to maintain confidentiality.


Competencies:

  • Collaboration - Teamwork:
    • Advanced - Leading and Guiding
      • Brings out the best in each team member by consistently motivating and acknowledging peer contributions
      • Understands and leverages team dynamics
  • Execution - Initiative:
    • Advanced - Leading and Guiding
      • Personally follows-up with others to check on progress, uncover problems, and identify areas where assistance is necessary
      • Takes initiative to act on new information and preemptively develops options and plans of actions
  • Influence - Two-way communication:
    • Advanced - Leading and Guiding
      • Effectively conveys difficult or complex information in an easy to understand manner, by providing the big picture and illustrating important linkages
      • Asks open-ended questions that encourage others to give their points of view
  • Change Orientation - Support for Change:
    • Advanced - Leading and Guiding
      • Recognizes potential and multiple impacts of change and acts as a coach to help people understand and prepare for change
      • Takes proactive action to maintain relationships that are impacted by change
  • Problem Solving - Problem Identification:
    • Advanced - Leading and Guiding
      • Reformulates the problem in different ways to evaluate it from different angles
  • Customer Focus - Customer Understanding:
    • Advanced - Leading and Guiding
      • Stays up-to-date with needs, preferences, trends and practices which impact customers
      • Acts as a role model by being a source of advice and knowledge regarding customer issues
  • Risk Management - Risk and Compliance Adherence:
    • Advanced - Leading and Guiding
      • Ensures that all directs and colleagues have appropriate knowledge of risk and the regulatory environment
      • Investigates and identifies the root cause and corrects items deemed non-compliant, regardless of pressures from business or management
  • Risk Business Acumen - Industry Acumen:
    • Advanced - Leading and Guiding
      • Keeps up -to-date with external market events, pressures and regulations which may impact the organization and assesses whether similar issues exist in the organization
      • Can identify functional and organizational implications associated with major trends
      • Designs solutions to address industry activities that impact the organization


Working Conditions:

  • Frequently: Minimal physical effort such as sitting, standing, and walking.
  • Occasional moving and lifting of equipment and furniture is required to support onsite and offsite meeting setup and teardown.
  • Physically capable of lifting up to fifty pounds, able to bend, kneel, climb ladders.


Employer’s Rights:

  • This job description does not list all the duties of the job.  You may be asked by your supervisors or managers to perform other duties.  You will be evaluated in part based upon your performance of the tasks listed in this job description.
  • The employer has the right to revise this job description at any time.  This job description is not a contract for employment, and either you or the employer may terminate employment at any time, for any reason.

Employees desiring consideration should complete an online application, utilizing the appropriate process as subscribed by the posting entity. Employees should provide all pertinent information to support their candidacy.

To be considered eligible for internal posting, Santander employees must meet all of the following eligibility requirements:

  • Completion of at least one year of active service in Santander
  • Completion of at least twelve months in current position
  • Be in “Good Standing”   

Please click here to see the full policy - https://tbcdn.talentbrew.com/company/1771/internal_v2_0/img/eligibility.pdf

At Santander, we value and respect differences in our workforce and strive to increase the diversity of our teams. We encourage everyone to apply.