Content Lead (Content Strategy)
Intrapreneurship is defined as creating from within, starting something from nothing. And it is at the heart of the people at Rightpoint. We are a values-led intrapreneurial organization. We’re driven by innovation, rooted in technology and relentlessly curious. We love the creativity involved in taking a blank screen and blinking cursor and making it something amazing. With intrapreneurship in our DNA, we’re able to move quickly to build unique, innovative customer experiences that evolve the way our clients do business.
Are you someone who wants to create change in the way business is done? Do you want to work with inspired and like-minded intrapreneurs? Us too! We take our work very seriously, but we have fun doing it. And we’re searching for passionate, talented people to join the Rightpoint team.
Rightpoint is the largest independent customer experience agency with technology at our core, and 450 employees across 10 offices. We create seamless digital experiences driven by insight, strategy, technology and design -- and expanded mobile innovation and emerging technologies via Raizlabs. We serve more than 250 Fortune 1,000 companies with strategy, site design and development, content, CRM, commerce, BI and cloud infrastructure.
And the industry is taking notice:
- Crain's Chicago Fast Fifty of “Fastest Growing Companies,” 2014 - 2017
- "Top 100 Workplaces in Chicago" by the Chicago Tribune, 2014-2017
- EY Entrepreneur of The Year® Award, Co-founders Ross Freedman & Brad Schneider: 2015 Midwest Dual Finalists
- One of the "Most Promising Companies in America" by Forbes in 2014
WATCH THIS to learn more about Rightpoint and our culture:
About the job
We are looking for a talented Content Lead to join our Boston office. As a Content Lead, you are responsible for enabling highly strategic, organized, and memorable content across all platforms. You are a conceptual thinker, who can also dig down deep into the details to align large bodies of content to the client’s goals. You bring vision, inspiration and insight into content organization and digital communications. You geek out over both data and brand strategy. You are ready to collaborate with a larger, talented design team to drive and execute best-in-class content and marketing strategies.
In this role, you will be responsible for overseeing all content requirements, and creating all content strategy deliverables (content audits, gap analyses, taxonomies, metadata frameworks, style guides, content migration plans, etc.) across the project lifecycle. You will be working with the UX and visual design teams to create engaging solutions and connect with the end users. You will also be responsible for leading and mentoring more junior members of the Content Design team.
What you’ll be doing:
- Developing content strategy to guide planning activities and identify potential issues and risks for overall project timing and quality
- Working to gather business requirements and translate them into effective, user-centered interactive experiences
- Analyzing client/project messaging needs and develop relevant content strategy
- Developing content strategy for complex informational interfaces (transactional websites, intranets, knowledge management systems, etc.)
- Auditing and evaluating existing content, identifying content gaps, establishing a content map, defining migration approach/plan, and proposing future content for development
- Reviewing and interpreting data to help drive and inform recommendations and strategies
- Helping plan and conduct user testing
- Identify content types, attributes, and metadata required to support internal and external site content
- Evaluating existing site taxonomy and soliciting input from key stakeholders to develop a robust and flexible label taxonomy of topics and other attributes to support content presentation, site search, and personalization
- Developing and delivering training for content authors on how to use content management system
- Developing support materials for client presentations including content strategy
- Staying up-to-date on emerging trends and practices
- Contributing knowledge, research, and insight to the design community at Rightpoint
What you need to have:
- Digital commerce and content strategy knowledge
- Understanding of holistic user-centered design processes, and how content strategy fits in and elevates the work
- Demonstrated ability to lead content strategy across the entire web development process
- Thorough understanding of how to communicate effectively in a digital environment
- Experience with content management systems, digital asset management, databases and SEO best practices
- Experience using data and analytics to support strategy
- Detail-oriented; productive without compromising quality
- Must be able to multi-task and prioritize to meet daily deadlines and capable of operating in a fast-paced, dynamic environment
- Must enjoy working with multidisciplinary digital teams on a variety of projects and with clients across industries • Excellent oral and written communication and presentation skills
- Excellent time management, problem-solving and organizational skills
- 4+ years of experience in a content strategy or content management field
It's also great if you have:
- Experience working in a consulting firm or digital agency
- Experience working in or designing for a CMS (e.g., Sitecore)
Benefits and Perks at Rightpoint:
- PTO + Paid Holidays
- Casual Dress (when in the office; when at a client site, we need to mirror their dress code)
- Flexible Work Schedule
- Great Health Coverage
- Medical – 4 plans to choose from!
- Life/AD&D/Short-Term & Long-Term Disability
- Flexible Spending (Dependent & Healthcare)
- Transportation/Parking Pre-Tax Benefits
- 401k with Company Matching
- Weekly Peapod Snack/Drink delivery
- Regular Happy Hours and social events including: Volunteering, Game Nights, Basketball, 5K runs, golf outings, team sports, etc.
- Catered Lunches Every Other Friday
- Open Office Environment
- Continuous Training, Certifications, and Learning Opportunities
This is a full time, salaried position. For more information, visit www.rightpoint.com. Rightpoint is an Equal Opportunity Employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, disability, military status, or national origin or any other characteristic protected under federal, state, or applicable local law.
Rightpoint is an E-Verify employer. E-Verify is an Internet-based system operated by the Department of Homeland Security, U.S. Citizenship and Immigration Services that allows Rightpoint to verify the employment eligibility of our employees. Based on the information provided by you on your Form I-9, Rightpoint will input that information into E-Verify which will confirm your information in DHS and Social Security Administration (SSA) databases. Your continued employment with Rightpoint is contingent upon an “Employment Authorized” result for you from the E-Verify system
APPLICANTS MUST BE PERMANENTLY AUTHORIZED TO WORK IN THE U.S.. WE ARE UNABLE TO OFFER SPONSORSHIP AT THIS TIME.