Sr. Dir Data Analytics Strategy

Data Analysis New York, New York


Description

WebMD and its affiliates is an Equal Opportunity/Affirmative Action employer and does not discriminate on the basis of race, ancestry, color, religion, sex, gender, age, marital status, sexual orientation, gender identity, national origin, medical condition, disability, veterans status, or any other basis protected by law.

PulsePoint is a technology company using real time data to transform healthcare. We interpret the hard to read signals across the health journey, and unify these digital determinants of health with real-world data to produce the most dimensional view of the health customer. Our technology platforms use machine learning and programmatic automation to seamlessly activate this data, making marketing, customer analytics, predictive analytics and decision-support easy and instantaneous.

The Role: Our Data & Analytics team is at the very heart of what makes PulsePoint an innovative, fast-paced and market changing company.   Our path forward is through data and this team is in the driver seat for the journey. 

The Big Picture:

Our Data Analysts build, deliver & continually innovate on PulsePoint's insightful reporting and data-driven solutions.  Their efforts help alleviate friction points and streamline processes that enable internal teams to provide exceptional service, powering the decisions of our customers.  

In short, they are the conduit through which we will revolutionize health decisions through real time data.

Specifically, here’s some things we’ll want you to get done: 

  • Focus on envisioning and development of new innovative data solutions, presenting data to stakeholders and monitoring existing data solutions; .
  • Evaluate and approve additional data partners or data assets to be utilized for identity resolution, targeting or measurement; 
  • Collaborate with internal teams to delight our customers with timely and accurate data reporting which meets all requirements;
  • Research & implement new data products or capabilities; 
  • Automate data visualization and reporting capabilities that empower users (both internal and external) to access data on their own thereby improving quality, accuracy and speed;
  • Synthesize raw data into actionable insights to drive business results, identify key trends and opportunities for business teams and report the findings in a simple, compelling way;
  • Enhance PulsePoint's data reporting and insights generation capability by publishing internal reports about Health data. 
  • Act as the “Subject Matter Expert” to help internal teams understand the capabilities of our platforms, how to implement & troubleshoot.

Requirements:

  • 7-10 years of relevant experience in:
    • Technical Data Partnerships
    • Data Product Development 
    • Creating SQL queries from scratch using real business data; 
    • Data analysis & manipulation 

Preferred:

  • Ad Tech and/or Health Data Knowledge & Experience working with data partners in both spaces; 
  • Able to organize large data sets to answer critical questions, extrapolate trends, and tell a story, build a product or understand quality; 
  • Experience with advertising effectiveness studies; 
  • Python;
  • and one of: 
    • ELT experience, 
    • Tableau/Looker/PowerBI, 
    • experience with automation, 
    • Stats background 
  • Project Management skills