Marketing Manager

Marketing New York, New York


Description

This role will be responsible for implementing strategic marketing initiatives for new and existing clients and their members. The ideal candidate has demonstrated marketing experience working in a client facing role at an agency, consulting, or communications firm.

Responsibilities: 

  • Serve as the primary marketing contact for Account Management to support our client’s strategic business goals
  • Execute benefit education and awareness campaigns, identifying opportunities to engage with clients and members during open enrollment and key awareness months
  • In partnership with Member Services and Progyny’s network of providers, drive in person and virtual client specific benefit education and awareness events
  • Create and identify distribution channels for member education that increases awareness of fertility and family building
  • Support client upsells and go to market strategy for new products
  • Partner with internal stakeholders to support industry specific events and client speaking engagements
  • Support requests for proposals as needed


Requirements:

  • 5+ years of experience in marketing, preferably in a client facing role
  • Experience in health benefits and/or fertility field is preferred
  • Bachelor’s degree in business or marketing or MBA 
  • Strong oral/written communication and interpersonal skills
  • Demonstrated strategic thought and decision-making ability to drive marketing deliverables  
  • Strong project management skills
  • Must be able to develop strong cross functional relationships and be able to effectively communicate to both internal and external partners 
  • Experience with marketing automation tools and CRMs (Salesforce, Marketing Cloud)

About Progyny:   

Progyny is a leading fertility benefits management company in the US. We are redefining fertility and family building benefits, proving that a comprehensive and inclusive fertility solution can simultaneously benefit employers, patients, and physicians. Our benefits solution empowers patients with education and guidance from a dedicated Patient Care Advocate (PCA), provides access to a premier network of fertility specialists using the latest science and technologies, reduces healthcare costs for the nation’s leading employers, and drives optimal clinical outcomes. We envision a world where anyone who wants to have a child can do so.   

Our mission is to make any member’s dream of parenthood come true through a healthy, timely, and supported fertility and family building journey.   

Come join a company that’s been recognized by Modern Healthcare as one of the Best Places to Work in Healthcare.   

Our perks: 

  • Family friendly benefits:  
  • Paid maternity and paternity  
  • Fertility benefits (including egg freezing and IVF)  
  • Emergency childcare program  
  • Parent’s group  
  • Health, dental, vision and life insurance options for employees and family  
  • Paid vacation and summer flex time  
  • Company equity  
  • Bonus program  
  • 401K Match  
  • Monday breakfasts/ Friday lunches/ healthy snacks  
  • Company social events  
  • Sit/ stand desks