Product Marketing Manager (HC)

Product United States Burlington, Massachusetts


Ontario Systems has a new and exciting position as Product Marketing Manager in its Product Department.

Location This position will be remote. Candidate may work where they live anywhere in the United States.

Visa sponsorship or transfer of an existing visa is not available for this position. Applicants must be authorized to work directly for any employer in the United States without visa sponsorship or transfer.

What You’ll Do

The Product Marketing Manager will work closely with key cross functional stakeholders across product management, segment marketing, sales, and operations teams to optimize the growth of the Ontario, Healthcare Vertical, Revenue Cycle Management product portfolio. Responsibilities include partnering on Go-To-Market plans; new product launches; leading voice of the customer research, building customer personas and supporting the development of business cases for the product management team to justify strategic product investment.

  • Become an expert on the Ontario systems customers and market segments; develop and maintain a deep understanding of the revenue cycle management and payments ecosystem, actively monitoring, communicating and acting upon changes relevant to customers, segment and competition
  • Lead the launch of new products and releases ensuring operational readiness across all stakeholders
  • Lead segmentation efforts to evaluate TAM, SAM and SOM for new products or to assist in cross-sell/upsell of existing products into new market segments
  • Lead voice of the customer research to validate pain points and fuel future product enhancements and/or new product concepts
  • Partner with the Sales Training teams to deliver training on both new and existing products and markets
  • Develop customer personas and effective messaging and positioning to serve as content for marketing programs, that differentiate OS solutions in the market, and communicate the value of our solutions to multiple buyer types
  • Conduct and maintain competitive analysis to augment positioning messages and product roadmaps
  • Own Win/Loss analysis
  • Develop a repository of customer testimonials, case studies and reference customers across all products/segments

What You’ll Need

  • Bachelor’s degree or equivalent in Business (Marketing or Finance). MBA preferred.
  • 4+ years of experience in product marketing, or other marketing role/s
  • Experience bringing new products to market
  • Experience in the Digital Payments/Debt Collection or Healthcare Rev Cycle Management highly desirable
  • Excellent quantitative/analytical skills
  • Excellent writing and interpersonal communication skills
  • Ability to manage projects involving cross-functional teams
  • Pragmatic Marketing training preferred


We believe our values and You-Powered Culture set us apart. We take them very seriously and they’re at the core of everything we do. Beyond our values, we have some other great perks:

  • Best Places to Work award-winning organization since 2015
  • Career growth and mentorship opportunities
  • You-Powered Culture – We’ll support you in getting what you need, from your first contact during your hiring process throughout your career at Ontario Systems
  • Flexible work environment
  • Competitive pay and 401(k)
  • Health insurance with wellness discounts, medical, dental and vision care
  • Well-deserved time off with Paid Time Off program, personal holiday, plus 8 paid holidays
  • Paid Volunteer Time Off Program – make a difference in your community
  • Education assistance program

About Ontario Systems A leading provider of enterprise revenue cycle management software, Ontario Systems has been helping its clients accelerate cash and recover revenue efficiently for 40 years. Serving the healthcare, accounts receivable management, and government markets, we work with our customers to understand their challenges and make progressive receivables strategies possible to execute. Whether working for themselves or on behalf of others, our customers use our products to automate their recovery operations, generating more revenue at reduced costs, providing enhanced service to their patients and clients, and fueling community missions across the country. Ontario Systems’ customers include 5 of the 15 largest hospital networks who actively manage over $40 billion in receivables collectively, as well as 8 of the 10 largest ARM companies, and more than a hundred federal, state, and municipal government clients in the U.S. Ontario Systems is headquartered in Muncie, Ind., and has locations in Boston, Mass., Vancouver, Wash., Albuquerque, NM, and employees all over the country.

Equal Employment Opportunity & Affirmative Action Policy Ontario Systems, LLC does not discriminate in employment on the basis of race, color, religion, sex (including pregnancy and gender identity), national origin, political affiliation, sexual orientation, marital status, disability, genetic information, age, membership in an employee organization, retaliation, parental status, military service, or other non-merit factor.