Account Executive, Agency Partnerships
Description
Account Executive, Agency Partnerships
The Account Executive, Agency Partnerships will be responsible for both buildings a roster of established sponsors as well as cultivate client relationships within categories and brands not currently served by New York Public Radio/WNYC Studios. The candidate will need the ability to identify emerging trends and opportunities with a sense of competitive foresight.
To navigate these objectives, the applicant should have a strong understanding of NYPR and a proven track record of success selling in these platforms: local broadcast and national network radio, podcast, display, and streaming.
Candidates must have the related infrastructure and abilities to initiate senior-level relationships at both leading advertising agencies and national and local clients.
This role requires the ability to create comprehensive strategic sales packages leveraging NYPR’s integrated portfolio of platforms.
Responsibilities:
- Meet or exceed quarterly and annual revenue goals
- Drive new business by prospecting new clients and agencies with a relentless focus on closing business
- Set media sales strategies and customized sponsorship opportunities
- Win big deals (agency and client direct) and attract repeat business
- Successfully negotiate advertising sales commitments, both for new and renewal accounts consistent with the company’s business objectives.
- Respond to and close RFPs with a sense of urgency.
- Work with marketing and site/product specific sales leads, and post-campaign sales support leads to create effective and compelling sales materials, presentations, and client follow-up documents.
- Salesforce experience a major plus
- Create effective custom presentations
- Monitor, forecast, track, and report sales performance.
Qualifications:
- 5-7 years of direct media sales experience (B2C, Consumer, Online, and/or B2B), with a minimum of 3 years of successful online advertising sales experience.
- Comfortable and proficient with initiating senior level, "C-Suite", client-based relationships.
- Ability to articulate New York Public Radio's unique sales proposition and audience strengths
- Experience working with a diverse roster of clients across multiple platforms and a track record of outstanding sales performance.
- Can handle multiple tasks and meet deadlines.
- Strong contacts at key agencies both within and outside the New York market.
- Ability to create, present, and implement innovative advertising sales programs and presentations.
- Exceptional selling, presentation, negotiation, and closing skills
- Ability to travel regularly to key markets including West Coast and New England