Senior Associate, Paid Social

Programmatic, Biddable, Paid Media & SEO Chicago, Illinois


Description

ABOUT THE ROLE:

Do you have one year of paid social media campaign management experience and feel ready to take the next step? 

As a Senior Associate, Paid Social you continue down the specialist career track, receiving continual training and close mentorship in all aspects of paid social 

As Senior Associate you'll have already advanced beyond the initial stepping stones of understanding the fundamentals of Social. In this role, you will have increased responsibility and accountability for Paid Social campaign execution as well as gaining further exposure to account growth opportunities through client-facing missions. 

YOUR IMPACT:

  • Support social strategy development work by compiling client research, competitive data and social platform information 
  • We'll have you supporting and improving paid media tactical planning and buying across all platforms, such as Facebook, Instagram, Twitter, Pinterest, and Tumblr 
  • Continually improve the social measurement planning and reporting process 
  • Research emerging social platforms to support client recommendations 
  • Set up media trackers, build media authorizations and insertion orders, steward the billing process and actualize dollars on an ongoing basis 
  • Assist team in identifying optimization opportunities and making media recommendations 
  • Partner with creative agencies in maintaining social content calendars for various platforms to ensure assets are up to best practices before campaign execution.
  • Participate in campaign brainstorming sessions 
  • Are you a born team-player? We need you to collaborate with the team and external partners to define highly personalized social user experiences (e.g. applications, contest, mobile executions, social TV, etc.) 
  • Assist an Associate and foster their development and expertise in-platform across a number of social platforms. Support them in campaign builds, daily pacing, optimization, and reporting.
  • Stay current. Through your research and practice, stay ahead of the latest updates regarding tools, techniques and methods related to paid social media.

YOUR QUALIFICATIONS:

  • 1+ year or more of practical experience running paid social campaigns.
  • An academic degree in a related field (such as Advertising, Marketing, Economics, Applied Math, Economics, Mathematics, Analytics, or Communications).
  • An internship with an advertising/media agency or in a digital marketing role is highly desired.
  • Prior experience using excel for data management and/or budgeting a plus.
  • Excellent verbal and written skills; uncommon organizational skills, multi-tasking capabilities, and attention to detail.
  • Enjoy working in a fast-paced and collaborative environment.
  • Most importantly, eager to learn, adaptable, and have a strong interest in the advertising/media industry.

ABOUT NEO MEDIA WORLD:

Neo Media World is a digital-first global performance agency. We’re an autonomous, agile company within Mindshare, and we’re backed with the added resources and scale of GroupM and WPP. Our team of experts support clients in programmatic, social, paid search, analytics, technology, organic search, affiliate marketing, ecommerce and across traditional channels.

GroupM and all its affiliates embrace and celebrate diversity, inclusivity, and equal opportunity. We are committed to building a team that represents a variety of backgrounds, perspectives, and skills. We are a worldwide media agency network that represents global clients. The more inclusive we are, the more great work we can create together.