Description

Job Title - Senior Media Analyst

Experience -  2 to 4 Yrs

Location - Coimbatore, Tamilnadu, India

Employment Terms - Full Time, Hybrid Work, 8 Hrs

Salary - As per industry standards

What we are looking for:
We are seeking a detail-oriented and analytical Senior Media Analyst to join our Human-in-the-Loop (HITL) team. The role involves conducting in-depth research on journalists, verifying and updating media-related data, annotating and analyzing articles to improve content quality, enhance data accuracy, and ensure consistency in information processing. The ideal candidate will have a strong command of language, keen attention to detail, and the ability to interpret and categorize complex content effectively.

Key Responsibilities:

• Journalists Review: Research and validate journalist data, including affiliations, contact details, and recent work.
• Monitor media sources, news platforms, and social media to track journalist movements and updates.
• Content Review: Review and annotate articles with appropriate tags, classifications, and metadata to maintain structured content.
• Content Strategy: Work closely with content teams and analysts to improve annotation frameworks and guidelines.
• Data Analysis: Evaluation of key data to ensure that data on the news articles are accurate and the credibility of the publisher.
• Ensure annotations align with predefined guidelines and maintain consistency across datasets.
• Remain fully informed on primary search methodologies, and other parties' research and implement best practices.
• Quality Assurance: Identifying and correcting errors or inconsistencies in data, content, or media assets.
• Content Organization: Managing and categorizing content to enhance usability, discoverability, and accessibility across platforms and research tools.

Qualification & Skills Required:

• Bachelor's degree in English, Communications, Journalism, Business, or a related field.
• Familiarity with media industry trends and journalist networks.
• Proficiency in using search engines, media databases, and social platforms for research.
• Prior experience in media research, journalism, or data analysis is a plus.
• Experience with annotation tools and content management systems is an advantage.
• Ability to interpret large amounts of data and multi-task.
• Strong communication, presentation skills and collaboration abilities.
• Ability to work efficiently in a fast-paced, detail-oriented environment.
• Strong analytical skills and attention to detail
• Exposure to HITL workflows and annotation processes.