Senior Public Relations Specialist, China

Sales & Marketing Shanghai, Shanghai Beijing, China


Position at Medidata Solutions

Medidata is leading the digital transformation of life sciences with the world's most-used platform for clinical development, commercial and real-world data. Powered by artificial intelligence and delivered by #1 ranked industry experts, the Intelligent Platform for Life Sciences helps pharmaceutical, biotech, medical device companies and academic researchers accelerate value, minimize risk and optimize outcomes. Medidata serves more than 1,000 customers and partners worldwide and empowers more than 100,000 certified users every day to create hope for millions of patients. Discover the future of life sciences: www.mdsol.com  

 

We know that diverse teams win and are fully committed to selecting leaders and employees that represent the markets in which we operate. We are still led by our Co-founders, Tarek Sherif and Glen de Vries, and have global operations in US, Europe and Asia with over 2000 employees.

Your Mission:

  • Establish and execute Medidata China Public Relations and Corporate Communications strategy, closely aligned with Medidata corporate priorities and the interests of the local market.
  • Take an active role in supporting day-to-day media relations activities, including industry trend research, content creation / adaptation / localization, proactive pitching, scheduling media interviews, spokesperson bureau development, editorial calendar management, press release distribution, thought leadership events and analyst relations.
  • Write, edit, adapt and coordinate press releases, blog posts, bylined articles, award submissions, customer references, success stories, and other content to support Medidata China’s external communication initiatives for distribution through the media, company websites, social media channels, intranet and third-party sites / platforms.
  • Work with Marketing colleagues to promote content across platforms and to ensure consistency of messages.
  • Proofread and enhance copy as needed to meet established tone and style requirements.
  • Provide perspective and insight to the department on internal, peer and industry developments in relation to the media and marketplace.
  • Help to ensure Medidata China’s presence at tech and life sciences trade events through researching and flagging relevant speaking opportunities for SMEs, as well as assist in developing and submitting abstracts. 
  • Build and maintain collaborative and mutually beneficial partnerships internally with global, regional and country teams, and externally with third-party partners.
  • Direct, influence and consult local PR agency to implement strategy and provide quality results.
  • Ensure local PR agency deliverables consistently meet deadlines and are completed within budget.
  • Drive continuous improvement of processes, practices and impact of communications and public relations activities; educate Marketing and other internal teams about best practices.
  • Manage internal (and any necessary external) PR review / approval processes.
  • Anticipate potential issues and implement appropriate actions to protect the company and its reputation.
  • Monitor, research and report on broad industry trends, peer companies and media coverage.
  • Track communication activities, maintain ongoing PR activity report and prepare updates for the department, executives and others as needed.
  • Manage internal communications for Medidata China, defining the editorial calendar, the proper distribution of key messages internally.

Your Competencies:

  • Knowledge of life sciences and / or technology media and influencer sphere.
  • Established relationships with relevant journalists, analysts and influencers.
  • Extensive media and influencer campaign planning and execution experience, including setting up and managing media interviews.
  • Demonstrated experience conceptualizing, building and executing integrated communications programs that align with company objectives and produce significant results.
  • Ability to design and produce multi-channel content programs for diverse audiences.
  • Familiarity with B2B audiences.
  • Ability to manage to a budget, have a measured approach to demonstrate value of the communications team to the organization.
  • Excellent organizational, time management and prioritization skills.
  • A creative, strategic and analytical thinker with the ability to be a self-starter and solve complex problems.
  • A can-do attitude, ability to thrive in a fast-paced environment.
  • A strong work ethic, high level of integrity and sensitivity to confidential information.
  • Ability to anticipate potential issues and develop / implement appropriate actions to protect the company and its reputation.
  • A true team player with an entrepreneurial spirit and drive, who is focused on achieving results.
  • Flexibility and demonstrated ability to work effectively in a team-based environment and with multiple internal and external stakeholders.
  • Strong interpersonal skills to quickly build rapport and credibility with internal and external stakeholder; influence and negotiation skills and relationship management capabilities a must.
  • Experience in either life sciences / biopharmaceutical sector or technology industry is preferred.
  • Command of Chinese (read/write/speak) with Business level English.

Your Education & Experience:

  • Bachelors degree required, preferably in Communications, Journalism or a related field; or equivalent experience.
  • Requires a minimum of 6+ years of experience in corporate communications / public relations / media relations. Preferably within an agency or a fast-growing company setting.
  • Experience in either life sciences / biopharmaceutical sector or technology industry is preferred.

Medidata is making a real difference in the lives of patients everywhere by accelerating critical drug and medical device development, enabling life-saving drugs and medical devices to get to market faster. Our products sit at the convergence of the Technology and Life Sciences industries, one of most exciting areas for global innovation. Nine of the top 10 best-selling drugs in 2017 were developed on the Medidata platform.

Medidata’s solutions have powered over 14,000 clinical trials giving us the largest collection of clinical trial data in the world. With this asset, we pioneer innovative, advanced applications and intelligent data analytics, bringing an unmatched level of quality and efficiency to clinical trials enabling treatments to reach waiting patients sooner.

China:

Medidata Information Technology (Shanghai) Co., Ltd.is an Equal Opportunity Employer. Medidata Solutions provides equal employment opportunities to all employees and applicants for employment without regard to race, color, religion, gender, sexual orientation, national origin, age, disability or other factors that are unrelated to the legitimate business interests of Medidata Solutions.





#LI-AM1