EssenceMediacom | Senior Media Planner

Description

 
Overview of job 
 
EssenceMediacom is GroupM’s newest and largest agency delivering marketing breakthroughs for their clients. Disrupting the old models across media, creative, innovation and analytics, the agency has been built to find new opportunities for brands and deliver truly integrated media solutions. 
 
Composed of 10,000 people across 120 offices globally EssenceMediacom combines Essence’s performance, data, analytics and creative technology DNA with MediaCom’s scaled multichannel audience planning and strategic media expertise. 
 
The agency includes an enviable global client roster, which includes adidas, Bayer, Dell, Google, Mars, NBCUniversal, PlayStation, Procter & Gamble, The Coca-Cola Company and Uber, and will be responsible for more than $21bn in global media billings.   
  
We are looking for a Senior Media Planner to join the EssenceMediacom team, working on the Mars account.
 
Visit essencemediacom.com for more information and follow us on Twitter at @emglobal. 
 
 
Reporting of the role 
This role reports to:  Planning Director and Manager 
 
 
3 best things about the job:   
 
  • Strategic Media Planning: Harness your analytical and strategic skills to develop media plans that effectively reach and engage our target audiences across multiple channels.
  • Cutting-Edge Industry Exposure: Stay ahead in a rapidly evolving media landscape, utilizing the latest tools, data and trends to drive innovative campaigns across 6 markets in South East Asia
  • Direct Impact and Growth: Make a measurable difference with our clients' campaigns, with clear opportunities for professional advancement based on your proven success.
  
Measures of success –   
 
In three months:   
  
  • Demonstrate understanding of the media landscape and business challenges and begin to contribute ideas on how to drive clients’ business success.   
  • Implementation of media plans across digital channels while working with teams to monitor traditional channels   
  • Work with teams across South East Asia to execute media plans   
  • Track and manage the execution of the media campaigns including budgets, KPIs and reporting   
  • Great understanding of your portfolio of clients.   
  • Able to run media industry tools independently   
  
  
In six months:   
 
  • Be the person whom the client goes to for day-to-day activities. Able to propose ideas and activities to answer identified challenges.   
  • Mentor Interns and assist in leading a small scale project (identify needs, formulate ideas into plan, set the scope and present to the Manager and client)   
  
  
  • Suggest innovative ways of delivering efficiency and effectiveness   
  
In 12 months:    
  
  • Assist in leading a medium scale projects (identify need, formulate idea into plan, set the scope and present to the Manager and client)   
  • Lead brand and digital projects of your own   
  
What you’ll bring:   
  
  • Support your Manager and Directors on key functions include but not limited to Media Planning, Reporting and Billing   
  • Participate in monitoring and evaluation on the effectiveness of different digital media channels   
  • Identify appropriate media strategy and tactics with the guidance from Manager/Directors   
  • Briefing digital execution team (programmatic & paid social)   
  • Ensure regular reporting is delivered on time with accuracy   
  • Ensure that campaigns are tracked and measured based on agreed KPIs and media efficiencies   
  • Working closely with digital execution team and creative agencies to ensure assets are delivered on time   
  • Develop strong working relationship with key agency and media partners. This will include acting as the first point of contact for operational issues   
  • Energy, passion and self-motivation   
  • Be unique and will demonstrate our brand behaviours in all that you do   
  
Minimum qualifications:   
  
  • At least 2 years of media planning experience   
  • Experience working with multiple stakeholders (e.g. suppliers, advertising/marketing agencies, media owners and internal specialist resources)   
  • Be a strong communicator – English is our global language   
  • Be energetic, determined and proactive   
  
  
More about EssenceMediacom 
 
We are a global communications agency leading with breakthrough thinking, building explosive growth for brands, and helping our clients see the bigger picture. Our daring global network of 10,000 influencers help our clients breach traditional boundaries in media, uncover novel ideas, and unleash exponential growth. EssenceMediacom challenges conventional thinking to build, propel, and supercharge our clients’ businesses at scale and lead our industry in critical areas such as diversity, equity, inclusion, and sustainability.     
  
EssenceMediacom understands that our people are tasked with big goals: building breakthrough growth for brands and leading with breakthrough thinking in our industry. Our people are at the heart of this work because their ideas will enable us to decode the intersections of people, content, and technology to bring our aspirations to life. Our success is down to our eclectic, diverse, and talented people.   
  
EssenceMediacom is a place for us to grow our careers and expand our horizons. EssenceMediacom is committed to building an agency culture that supports our people, puts diversity at the forefront of our operations, and creates opportunity for all. This collective culture will be our “new power” where ideas are freely exchanged, and collaboration is actively encouraged in a place where you can innovate in our hyperconnected world.   
 
About Singapore 
 
GroupM Singapore operates in one of the most dynamic and exciting environments in the world. Although it is a small domestic market, there is a vibrant media industry which is undergoing rapid evolution as digital technology reshapes the way marketing supports advertisers’ needs. Being at the crossroads of Asia means, that aside from the local clients and media owners, we also have a high proportion of multi-national clients, renowned brands and media owners. Making GroupM Singapore the Number One organisation to join and develop your career in media investment. GroupM is an equal opportunity employer. We view everyone as an individual and we understand that inclusion is more than just diversity – it’s about belonging. We celebrate the fact that everyone is unique and that’s what makes us so good at what we do. We pride ourselves on being a company that embraces difference and truly represents the global clients we work with.   
  
#LI-Hybrid   
  
  

Media Planning Singapore, Singapore Full-Time

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