Group Director, Planning

Description

OVERVIEW:

The Enterprise Media Strategy/Planning Director is a senior leadership role providing inspiration, strategic direction, and innovative thinking to internal teammates and clients. You will be on point to navigate complex organization(s) and deliver on client objectives while balancing client, company, and team needs and priorities.

YOUR IMPACT:

-          Co-develop and implement media vision in partnership with internal and client stakeholders
-          Represent the media discipline within cross-functional teams and senior internal/external leadership 
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          Lead media strategy planning/buying across the portfolio of client verticals 
-          Generate ideas and articulate “the big picture” to deliver on client marketing and business outcomes

-          Monitor client programs and day-to-day business activity

-          Direct, develop/oversee planning objectives and strategies that coincide with the client’s marketing direction

-          Lead and direct core partners as part of the entire client solution, including TV, programmatic, addressable video, social, search, mobile, print, OOH, and other emerging platforms, as well as creative/content development where appropriate

-          Oversee the flow of client media-related issues; create solutions and resolve problems

-          Ensure client materials/correspondence are on strategy and of the highest quality, representing the strength of ideas that MediaCom has to offer

-          Continually seek a consumer-centric view in all strategic thinking

-          Provide POV on various media in the marketplace

-          Support achieving the financial goals of the account by managing costs, revenue, and scope of work in accordance with client contract

-          Successfully manage available staffing resources

-          Build/maintain effective working relationships internally and with client, media vendors, and WPP teams

-          Maintain highly visible presence with client senior management

-          Other responsibilities as assigned
 

YOUR PEOPLE SKILLS:

-          Lead by example while mentoring, motivating and coaching a team of Directors, Associate Directors, Supervisors, and Media Planners

-          Participate in the recruitment and selection staff and ensure all direct reports master the skills and organizational savvy required for advancement

-          Ability to work in a team environment that promotes collaboration

-          Adept at communicating effectively across all levels

-          Able to establish and maintain effective relationships interdepartmentally as well as those outside the immediate team

 

YOUR KNOWLEDGE & ABILITIES:

-          Detailed awareness of client business issues, industry trends, consumer trends, promotional resources, market status, and competition

-          Understanding of the principles of marketing and advertising, as well as media concepts and terms, creative and budget requirements

-          Fluent in mathematical concepts with an ability to translate data into well-articulated ideas

-          Able to understand media data sources in terms of what is measured, the method, and information reported

-          Preferably a proven record of success managing full-service accounts (closely collaborating with creative teams)

-          Must possess strong written, presentation, analytical, quantitative, and verbal skills

-          Superior organizational, interpersonal, and managerial skills
 

YOUR QUALIFICATIONS:

-          10+ years of directly related media experience

 

 

ABOUT MEDIACOM:

Welcome innovators, initiative takers and instigators.

We are 8,500 of the world’s leading media communications specialists, in 125 offices, across 100 countries.

We have a global client roster that’s the envy of our peers. Adidas, Coca-Cola, Mars, P&G, PSA, Richemont, Shell and Sony to name but a few.

We help brands unlock growth through media. We do this using our Systems Thinking approach to data, technology and creativity and design communication strategies that build brands and generate sales. We’re part of WPP, the world's largest marketing communications services group, which gives us access to the richest data sets and most robust benchmarks in the business.

All this has helped us become the first network to hold the big six Media Network of the Year titles concurrently.

But the real secret to our success is simple (and not really a secret). It’s our People First, Better Results philosophy.

We know that when we invest in our people, we’ll deliver better results not only for them, but also for our clients.

We also know that talent comes in all shapes, sizes, genders and ethnicities. That’s why our agencies are open environments that celebrate difference.

Do you want to work with smart, creative, enthusiastic people? So do we.

Welcome to MediaCom!

GroupM and all its affiliates embrace and celebrate diversity, inclusivity, and equal opportunity. We are committed to building a team that represents a variety of backgrounds, perspectives, and skills. We are a worldwide media agency network that represents global clients. The more inclusive we are, the more great work we can create together.

 

 


Media Planning, Implementation & Activation Chicago, Illinois Regular