International SEO Senior Associate Director

Description

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International SEO Senior Associate Director

 

Overview of role

 

We are looking for a driven and strategic International SEO Senior Associate Director to lead and manage the strategy across key clients in different sectors – Mars (Pet food), Tempur (Retail) and Bucherer (Luxury watches)

 

As a senior member you will be responsible for owning operational excellence within the team and for ensuring organisational effectiveness by managing and organising the team's output. This is key role for the international team with client facing responsibilities and exposure to senior stakeholders both internally and externally.

 

 

Reporting of the role

 

This role reports to the Head of SEO

 

 

3 best things about the job

 

  1. Adventurous and pioneering clients who want to succeed in the digital landscape
  2. The team - both the immediate core team and the wider departments we work with are fantastic. It’s great to be able to tap into the wealth of knowledge and experience here at MediaCom across all departments.
  3. Outstanding personal development, training and learning opportunities, such as online learning, incredible guest speakers and access to industry events like BrightonSEO.

Measures of success

 

In three months, you would have:

  • Developed strong relationships with your day-to-day clients
  • Delivered excellence in SEO strategy and implementation
  • Build relationships with senior stakeholders.

 

In six months, you would have:

  • Led development of new SEO approaches and products areas
  • Demonstrated confidence feeding into projects’ SEO strategies
  • Ownership of finance and operations related to accounts managed.
  • Demonstrated confidence feeding into new business and client expansion

In 12 months, you would have:

  • Become the trusted “go-to” person for the clients and internal teams with regards to SEO and own all areas of strategy and client relationships. Act as an escalation point for client issues.
  • Delivered brilliant work to the client - building innovation into our plans, whether this is through smart tech, data, creative or audience insight.

 

Responsibilities of the role

 

  • Support the SEO director and account managers in all areas of SEO Strategy, with emphasis on technical SEO solutions
  • Work with account managers to identify key strategic opportunities and produce recommendations and insights to define the SEO roadmap
  • Manage our client’s 3rd party technical SEO tools and ensure they are setup and used correctly throughout the team
  • Oversee the performance of all SEO campaigns and ensure that key insights are incorporated into future activity.
  • Analysing client websites, search results and online marketing data to identify SEO opportunities within clients’ markets and in line with latest search engine algorithm updates.
  • Provide relevant training and support to the wider SEO and MediaCom teams
  • Be the go-to-source for all areas of SEO knowledge, providing recommendations, answering complex strategic queries
  • Maintaining the agency’s high client retention rate by developing and fostering long lasting client relationships
  • Working alongside SEO Head and/or other MediaCom Management to expand the project base revenue to a retainer base revenue, and on new business opportunities
  • Own finance processes and be on top of scope creep
  • Contribution to commercial growth for the SEO team

 

What you will need

 

Role specific:

  • Minimum 6+ years SEO experience with proven experience in SEO onsite and offsite and technical SEO for leading brands
  • Advanced Excel skills
  • Ability to juggle several tasks at once and consistently to deliver high-quality work to timescale
  • A high degree of numeracy and literacy are essential (analytical thinking)
  • Ability to identify out-of-scope opportunities and raise to the appropriate internal stakeholders
  • Ability to pre-empt problems and be pro-active in producing solutions
  • Ability to use SEO tools efficiently and provide insights, including Google Analytics, Advanced Web Rankings, search console, deep crawl.
  • Excellent understanding of web technologies (CMS, Web Servers & Website Information Architecture)
  • Able to write persuasive business documents including new business proposals and campaign summaries
  • Excellent project management and problem-solving skills
  • Excellent interpersonal, communication and negotiation skills
  • Excellent commercial acumen

Essential personal qualities:

 

  • Highly motivated and able to work and learn independently and as part of a team
  • Ability to take responsibility for own work and to make sure that others deliver in support of you
  • Flexibility - willingness to pick up tasks for others
  • Quick to learn, and keen to develop
  • Attention to detail

 

About MediaCom

MediaCom unleashes brands’ growth by helping them See the Bigger Picture. This means that we apply our unique ‘Systems Thinking’ philosophy and technology to all marketing levers: media, message and data. As a result, we design communication strategies that deliver short term results and help brands build for the future.  

As part of WPP, the world's largest marketing communications services group, and GroupM, WPP’s consolidated media investment management arm, we have access to the richest data, most robust benchmarks and most advanced capabilities in the market. This helps us provide comprehensive solutions to all marketing challenges. 

Our success is underpinned by our long-standing ‘People First, Better Results’ culture. We know that by investing in our people’s whole-person wellbeing, careers and capabilities, we will help grow our clients’ businesses. 

In 2021 this approach led MediaCom to be crowned Global Media Network of the Year by Adweek and Festival of Media Global, in addition to being Eurobest’s current Media Network of the Year and the most awarded agency at the WARC Media Awards. 

MediaCom is one of the world’s leading media communications specialists, with billings of US$17.6 billion (Source: COMvergence, 2020), employing 8,000 people in 125 offices across 100 countries. Its global client roster includes adidas, Coca-Cola (TCCC), Dell, Hasbro, Mars, NBC Universal, P&G, Richemont, Shell, Sony, Uber and Walgreens Boots Alliance. 

To find out more about MediaCom visit us here:  www.mediacom.com

 

*Although we cannot make guarantees, we welcome conversations about flexible working for all roles at MediaCom London*

 


Programmatic, Biddable, Paid Media & SEO London, England Permanent (Full Time)