Account Planner


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Account PlannerRetail Team


Job Overview



We are looking for an energetic, conscientious and ambitious Account Planner to join our dynamic and lively team to provide integral support across some established and new retail clients for the business unit: Shell, Sofology, Tempur, Kwik Fit, RyanAir, QVC & iRobot.


You will be a crucial part of our core client team and play a major role in the smooth day-to-day running of these accounts. You will contribute extensively to all stages of our Systems Planning process and own specific client relationships.


The Planner must be a strong team player who demonstrates a passion for their craft and a constant drive to expand their knowledge of the communications landscape and their client’s business.



Who does the role report into?


You will report into the Account Manager


What are the 3 best things about the job?


  1. Variety. Your focus will be a variety of clients. This eclectic mix of accounts provides a huge opportunity to develop your planning experience across multiple sectors, setting up brilliantly for future roles across a number of different areas
  2. No micromanagement. Planning should be about proactivity and discovery – you will be given guidance and support, but equally the space to put your own stamp on the accounts.
  3. Culture. The team is fun and energetic. Sociable yet hard working. We not only want you to succeed professionally, but also build relationships and enjoy coming to work.


What are the measures of success?


  • Growing Our Clients’ Businesses: Client satisfaction/TRR on key clients. Work that is recognised by internal and external awards (winning and/or shortlisted).
  • Growing Our Business: Build a clear understanding of MediaCom’s functions and how each specialist area can drive growth for your clients. Ensure your accounts are in perfect financial health.
  • Growing Our People: Support the development of the Execs within your team, ensuring they have clear and motivating direction and are learning on the job at all times.

Promote your team’s brilliant work, both within MediaCom and beyond.

Actively participate in agency wide planning initiatives (e.g. Huddles).

  • Growing Yourself: Learn one new skill each year that is actively applied to your client’s business.


What would you expect to achieve in the first 3 months?


  • Established working relationships with clients, instilling confidence in them that you are their go to person, reliable and opinionated.
  • To understand the client’s marketing objectives and how they can be achieved with paid media.
  • Established working relationships with key departments and stakeholders around the building to ensure a visible profile and to streamline and be a conduit for client communication.
  • To stay on top of category/social/media insights and trends, using them to build meaningful media strategy.
  • Be Agile and Wholebrain. These two training initiatives are our company’s focus at the moment, so you will need to demonstrate that you are proficient in both.
  • To instil complete confidence in your Account Manager and Account Director that you can support the team and drive them on.


What will you need?


We want you to be inquisitive, collaborative and comfortable whether handling data or building creative ideas, and able to advise on all parts of the marcomms landscape (all paid, earned, and owned channels – current and future).


A data first mindset: develop an understanding of digital, data, and marketing technology, and how we use them to drive growth for our clients


You must be a strong team player who demonstrates a passion for your craft and a constant drive to expand their knowledge of the communications landscape and your client’s business.


You will need to be comfortable presenting in front of stakeholders and confident when it comes to reporting, benchmarks and performance assessment, providing media recommendations to the client


You will support and sometimes lead regular status meetings with the clients and ensure accuracy of the status sheet for the team.


We will give you the necessary guidance to develop your career and skills, but also the necessary autonomy for you to demonstrate proactivity and willingness to improve yourself, and your clients.



About MediaCom

At MediaCom, we believe in People First, Better Results.


MediaCom is the UK’s largest planning and buying agency, with over 1,400 employees based in 5 offices in London, Manchester, Leeds, Birmingham and Edinburgh.


As a business, we champion individuality and diversity in our people. Through a plethora of initiatives, we ensure that we attract and retain the greatest talent in the industry, all working together to create powerful, ground-breaking work through our unique, connected Systems Thinking approach. Our teams use data, technology and creativity to design communications strategies that build brands and generate sales, and we do it at scale. We believe that putting people first produces better results.


We aim to ensure that that our employees’ skills are constantly evolving, and so provide all MediaCom staff with training, development plans and regular appraisals to enhance their performances and guarantee great results for them and the company.


MediaCom represents some of the greatest brands in the UK and beyond, both big and small. These include Sky, British Gas, Sony, Vauxhall, DFS, TUI, The Coca-Cola Company and Tesco.


MediaCom is Campaign’s Agency of the Decade (2009 and 2019), and WARC’s most effective agency in the world.


MediaCom is a member of WPP, the world's largest marketing communications services group, and part of GroupM, WPP’s consolidated media investment management arm.


To find out more about MediaCom visit us here! You can also follow us on Twitter and Instagram!


*Although we cannot make guarantees, we welcome conversations about flexible working for all roles at MediaCom London*

Comms & Strategic Planning London, England FTC (Full Time)