Global Investment Manager
Investment Management for Shell (50%) Following MediaCom’s retaining of the Shell business, the Investment Management Unit has been tasked with tracking the media buying performance globally against agreed targets.
In 2019 a market by market trading position will be reported to Shell, so it is expected that the Investment Manager will engage collaboratively and autonomously with our global network of offices to ensure best in class media buying and implementation, accurate measurement of savings delivery and helping countries to create innovative trading strategies to facilitate better buying performance, all with appropriate senior support.
The Investment Manager will also be managing and delegating to an Investment Executive.
Investment Management for other clients (40%) The Investment Management Unit track the buying performance for a number of other group clients across a range of media in key global markets, including Toyota/Lexus, Richemont, eBay, Suntory, Tesco, Ryanair, Nikon, Tempur Sealy. Results are reported against various frequencies.
Further to the above, due to the team’s wide range of clients and relatively horizontal structure, there are a number of opportunities for the Investment Manager to directly manage projects (work directly with MediaCom’s Client Account Teams, build auditor relationships, and handle day-to-day client queries).
Supporting New Business RFQs (10%) Although new business support is not seen as an immediate focus for this role, each and every agency resource gets involved if necessary. From an Investment Manager’s perspective, this will be particularly true in the case of a large consolidated regional or global procurement processes where a number of central ‘cost experts’ would need to be involved in the RFP. Resilience is the key quality required in such situations. The time allocation to new business is of course difficult to predict, but in any case should not reach too significant levels over the whole calendar year.
Essential skills, knowledge and Experience
The candidate must possess a minimum of 3 years’ experience gained in a buying role in a media agency or alternatively at a media auditing firm.
It is essential that the candidate possesses solid knowledge of cost aspects across all media types, especially television / online, ideally gained in an auditing environment on-top of direct media buying experience. Due to the increasingly digital profile of the accounts in scope, experience in online buying would be a particular asset.
Given the technicality of the benchmarking, where very precise and quantified outcomes need to be delivered, excellent numerical and IT skills (Excel and PowerPoint), as well as great attention to detail are essential.
The candidate will need a good eye for organisational structures and procedures, as well as a very “handson” and proactive (self-starter) attitude. Working with a network of local operators on globally aligned businesses can often present big challenges in terms of collaboration and a certain degree of resilience and patience is therefore required. As this is a global role, excellent communication skills, appreciating cultural differences and ways of working are also expected.
About the Global Investment Management Team
This team has three core objectives:
-Managing client media buying cost efficiency deliveries and incentive schemes across the MediaCom client portfolio; these can take the form of year-on-year media cost savings targets, targets vs. an auditor pool, vs. pricing commitments and/or quality targets.
-Disseminating trading best practices within the network and supporting local trading operations in their roll-out. As the dedicated Global Investment team at MediaCom, we provide support to our network colleagues in other markets.
-Leading the buying and pricing elements of international and multi-local pitches. We ensure that we are proposing advantageous and competitive rates.
MediaCom Worldwide are seeking to expand its current team and to manage a series of new and current assignments, where our clients require a centralised measurement of media buying performance.
People First, Better Results
MediaCom helps brands unlock growth through media. We do this by applying our unique Systems Thinking approach to data, technology and creativity to design communication strategies that build brands and generate sales.
As part of WPP, the world's largest marketing communications services group, and part of GroupM, WPP’s consolidated media investment management arm, we have access to the richest data sets and most robust benchmarks in the business, enabling us to identify the best avenues for growth and unlock the potential in every brand.
Our success is underpinned by our long-standing belief that if we invest in our people, we’ll deliver better results not only for our teams but also for our clients. “People First, Better Results” means that we invest in our people’s careers and capabilities to help grow our clients’ businesses.
In 2018, this approach led MediaCom to become the first network to hold all six major Media Network of the Year titles concurrently: Adweek, Campaign, Cannes Lions, Festival of Media Global, M&M Global and WARC Media 100.
MediaCom is one of the world’s leading media communications specialists, with billings of US$13.5 billion (Source: COMvergence, March 2019), employing 8,000 people in 125 offices across 100 countries. Its global client roster includes adidas, Coca-Cola (TCCC), Dell, Mars, NBC Universal, P&G, PSA, Richemont, Shell and Sony.