Local Marketing Consultant
McClatchy has an exciting opportunity for a Local Marketing Consultant to join our dynamic and forward-thinking sales team! The Local Marketing Consultant will develop plans for growth areas (cross-sell/up-sell/new customers) within identified opportunity categories in Rock Hill and Fort Mill, South Carolina.
Understand and assess areas for growth within identified opportunity categories and share insights with sales team.
Target and build relationships with existing clients and potential clients that are strategic for the organization and that are interested in multi-product solutions.
Create proposals with good/better/best solutions after gaining a complete understanding of the client's needs through a Client Impact Assessment (CIA).
Communicate Return on Investment (ROI) solutions and educate the client on marketing tactics, as needed.
Actively manage relationship by reporting campaign results to ensure client satisfaction and identify follow-up opportunities for up-sell and cross-sell.
Ability to grow and develop deep category insights.
Possess a strong grasp of all products to help craft complex ROI-impacted solutions.
Ability to identify and capture new business revenue.
Exhibit technical competency, e.g. updating our CRM, create client-ready proposals in PowerPoint, etc.
Focused on finding solution to problems.
Ability to sell against other media & effectively manage and overcome objections.
Strong project management, interpersonal and organizational skills.
Ability to handle multiple assignments simultaneously.
- 3+ years in sales and marketing
- College degree required.
- Strong customer service skills with the ability to build relationships.
- Understanding of basic marketing concepts.
- Proficient in Microsoft Word, Excel, and PowerPoint.
- Must have access to a dependable vehicle and valid driver's license.
The full time position includes a competitive salary, commission program, and a comprehensive benefits package, including 401(k) match. The Herald Media, part of McClatchy, is an Equal Opportunity Employer.