Partner Event Marketing Manager
Description
As a Partner Event Marketing Manager, you will work with an ecosystem of partners—including manufacturers, resellers, distributors, and managed service providers—to maximize partner impact across events. You will collaborate closely with Field Marketing teams responsible for overall first-party and third-party event strategy, as well as Partner Marketing teams that manage go-to-market initiatives and marketing development funds (MDF), where events are a core component.
This is an external-facing role that requires strong interpersonal, communication, organizational, and presentation skills. You should be decisive, collaborative, and comfortable working across teams with a shared sense of ownership.
Responsibilities
- Develop and execute company-led events focused on partner audiences from end to end, including creative development, brand guideline adherence, content development, agency and budget management, stakeholder engagement, lead management, and sales alignment. Travel as needed to manage events.
Collaborate with Field Marketing teams on company-led and third-party events that are customer-focused, coordinating partner support, engagement, and amplification while ensuring partner solutions and product portfolios are effectively represented. - Work directly with partners on MDF-funded, partner-led events, ensuring optimized execution and accurate tracking of performance. Gather and share insights on the most effective partner-led event strategies.
- Develop scalable, global assets and tools that internal teams and partners can leverage to enhance event execution and presence.
- Manage external agencies and vendors as needed, including creative, production, and event agencies.
- Track, analyze, and report on campaign performance to measure ROI and identify opportunities for improvement. Produce weekly and quarterly performance reports for executive stakeholders.
Minimum Qualifications
- Bachelor’s degree or equivalent practical experience
- 5+ years of relevant experience in event marketing with a proven track record
- Strong organizational skills and experience working in fast-paced environments
Preferred Qualifications
- Exceptional organizational and project management skills, including experience managing partners, external creative agencies, and/or event vendors
- Demonstrated ability to build collaborative relationships across diverse teams and functions such as business development, product management, brand marketing, and external partners
- Proven success setting and delivering against measurable marketing metrics
- Impeccable attention to detail
- Strong written and verbal communication skills
Who thrives with us:
- People who want to learn, but are self-motivated to learn from their projects
- People who enjoy the really hard problems
- People who enjoy having too much vs. too little to do
- People who like creating from nothing (We still need a lot built to support our growth)
- People who understand how to build and maintain relationships with their coworkers and their clients
- People who like making others successful and understand the value of that as much as making themselves successful
- People who leave their egos at home and really enjoy working with other brilliant people
About Marvel Marketers
Marvel Marketers (www.marvelmarketers.com) is a global Marketing Automation, Digital Marketing, Experience Management, and ABM Consultancy. Our clients are sophisticated so we only hire the best to keep up and add value along the entire Digital Marketing Maturity Curve. We also partner strategically on custom digital marketing roles to help support all areas of our client's Digital Marketing Strategy.
As we continue to grow and expand our service offerings, we are looking for the best and brightest to join our team. If you applied for a previous role, apply again! Our needs continuously change and evolve.