PR / Marketing San Francisco, CA


Position at Industrial Light & Magic

Position Summary

As a key member of the ILM and Skywalker Sound public relations team, the Publicist is responsible for executing ILM and Skywalker Sound’s public relations strategy.

Primary Responsibilities

  • In Partnership with the Director of PR and Communications, responsible for developing and executing comprehensive and strategic publicity vision and plan that builds on the ILM and Skywalker brands and highlights company’s capabilities.

  • Partner with ILM and Skywalker Sound executives and their teams to further PR efforts globally.

  • Propose ideas and plans for publicity campaigns; write press releases, biographies, fact sheets, executive quotes and related communications.

  • Execute the ILM publicity campaigns for an average of 10 - 15 films a year in conjunction with client publicity teams.

  • Execute the Skywalker Sound publicity campaigns for an average of 15 films a year.

  • Execute award campaigns including AMPAS, BAFTA and VES Awards, CAS, MPSE’s, and Sundance Labs

  • Develop, maintain, and support strong relationships with industry press, industry representatives, vendors, and studios.

  • Pitch stories and cultivate key press relations.

  • Coordinate ILM third party partner PR requests with client PR teams.

  • Identify and develop industry event participation and speaking opportunities.

  • Manage participation at industry events including SIGGRAPH, VIEW conference, and FMX.

  • Participates as a key member of the Lucasfilm Speakers Series program team.

  • Monitor industry developments and benchmark the ongoing achievements of Lucasfilm companies against peers.

  • Leads tours to press, clients and guests.

  • Partner with Lucasfilm publicity and Disney publicity on global company initiatives.

  • Develop corporate communications plans that align within the overall Lucasfilm communications initiatives.

  • Ability to travel for location work, client meetings and industry events.

  • Ability to work weekend and overtime, depending on show schedules.

  • Performs special projects as needed on an ongoing basis

Education / Experience

  • B.A. degree in English, communications or related field

  • Minimum four (4) years related experience in publicity within the film/entertainment industry.

Required Skills / Competencies

  • Excellent media relationships with the entertainment industry.

  • Proven track record of developing PR plans.

  • Strong writing background and ability to provide writing samples

  • Excellent communication skills with emphasis on diplomacy a must.

  • Familiarity with the entertainment industry

  • Experience pitching news stories to print, broadcast and online media

  • Proficiency in Windows, Mac, Word, Excel, PowerPoint, Keynote, Google Apps.

  • Must have a specific understanding of visual effects techniques, scheduling and throughput

  • Understanding of ILM production processes a plus

  • Must possess very strong organizational and communication skills and be able to handle a variety of tasks in an efficient manner while meeting deadlines.

  • Ability to manage sensitive and confidential situations effectively and professionally

  • Ability to multi-task

  • Strong self-directed work ethic

  • Proven ability to work efficiently, effectively as part of a team, and independently where assigned

  • Proven ability to think critically and anticipate potential situations

  • Proven ability to interact effectively within department, across and outside the organization.

This position is with Lucasfilm Entertainment Company Ltd. LLC, which is part of a business segment we call Industrial Light & Magic. Lucasfilm Entertainment Company Ltd. LLC is an equal opportunity employer. Applicants will receive consideration for employment without regard to age, race, colour, religion or belief, sex, nationality, ethnic or national origin, sexual orientation, gender reassignment, marital or civil partner status, disability or pregnancy or maternity. Disney fosters a business culture where ideas and decisions from all people help us grow, innovate, create the best stories and be relevant in a rapidly changing world.