Creative Strategist - Copywriting
Logitech seeks an experienced copywriter with an integrated background, based in Hong Kong, to join its growing, global, in-house agency team. Big things are happening at Logitech. Come play a critical role as we push our brand engagement and advertising practice to the next level.
The Creative Strategist - Copywriting for Logitech will lead the strategic storytelling responsibility in creating original, culturally vibrant, brand engagement: from top level campaign concepts, to paid media advertising, and everything in between.
As a creative leader, you will play an instrumental role in shaping the expression of the Logitech brand. You will live and breathe marketing, pop culture, and the latest trends in advertising and technology.
You will enjoy a mid-sized company atmosphere, with a flat, collaborative culture, including direct access to Business Group teams. You will pitch less and produce more, and get a real opportunity to make an impact on marketing and product experiences.
You will partner with an art directing creative strategist and a cross-functional team of marketers, designers, industrial designers, product leaders, technologists, business leaders—to bring ideas to life and products to market.
As an experienced and innovative ad copywriter, you combine a passion for and knowledge of new media, with brand storytelling fundamentals. And you have the portfolio to prove it.
Come join us in telling the world about the cool new products Logitech is creating, while chasing an award or two along the way.
Move fast. Speak up. Decide and own. Drive change. These are some of the winning
behaviors you’ll need for success at Logitech. In this role you will:
Partner with art directing creative strategist to take briefs and turn them into big, original, culturally vibrant ideas;
Execute and shepherd concepts from conception and executive buy-in through all stages of creative development, production and post-production—ensuring faithful execution, quality, and brand consistency all the way;
Execute across a wide range of output, from the big one-off campaigns, to the tactical everyday deliverables;
Collaborate with cross-functional and global team members and outside partners, building consensus, understanding, and cooperative working relationships;
Ensure projects are completed on time, with an exceptional level of quality;
Seek to push the brand and our marketing practice into new media, experimenting, testing and tracking.
For consideration, you must demonstrate the following minimum skills and behaviors:
7+ years of writing and creative direction experience at a creative agency;
Exceptional conceptual and written storytelling talent;
Proven experience developing strategically grounded, creative ideas across digital and traditional media, for major consumer brands;
A strong and diverse portfolio of original advertising and brand engagement work, including digital, video, and new media;
Expert understanding of creative considerations across print, website, mobile, online advertising, social media, video, and so on;
Ability to thoughtfully and persuasively articulate creative concepts to cross-functional teams;
Ability to work cross-functionally with multiple teams and partner with resources in the broader Design group to scale and deliver amazing work;
Ability to work across multiple projects and launches while keeping a cool head;
Ability to perform well in a dynamic, rapidly changing environment;
Proficiency in creative and productivity applications: Photoshop, InDesign, Keynote/PowerPoint/Google Slides;
Experience in technology, consumer technology or consumer lifestyle categories;
Flexibility (within reason) to work outside normal business hours;
Big passion, small ego.
BA/BS degree in Fine Arts, Communication Design, Advertising or equivalent practical experience.
A Company with Design at Its Core
Since 2013, Logitech has been working to shake things up culturally and put design thinking at the heart of everything we do. We’re moving beyond PC peripherals and creating amazing products and experiences that have a place in every aspect of your daily life. We’re completely reinventing the company and our brand transformation is a reflection of the changes we are making.
Logitech is proud to be an equal opportunity workplace. Individuals seeking employment at Logitech are considered without regard to race, color, religion, national origin, age, sex, marital status, ancestry, physical or mental disability, veteran status, or sexual orientation.