Consumer Engagement Marketing Manager

Design and Marketing Cork, Ireland


Description

Position at Logitech

We are constantly striving to take consumer engagement to a new level at Logitech.

To do so, we need an experienced Consumer Engagement Manager to lead global initiatives for one of our most strategic businesses, the MX Master Series. This newly created key role will forge deeper connections and long-term relationships with our "advanced user" consumer communities. We value co-creation in our innovation process, and if successful you will facilitate this two-way communication, in addition to advocating Logitech’s products and experiences. If you are a self-starter who can define and map how we reach this user group, this could be the next chapter of your career. We’ll need you to bring strategic vision with a contemporary approach, skills in digital and an appetite to impact the business leveraging your creativity and credibility.

Your Contribution:

Be Yourself. Be Open. Stay Hungry and Humble. Collaborate. Challenge. Decide and just Do. These are the behaviors you’ll need for success at Logitech. In this role you will:

  • Partner with design to inform and in turn determine consumer engagement goals, strategies, and programs

  • Establish and maintain strategic partnerships to leverage existing communities and key events

  • Collaborate with Logitech’s creative team, global communications, and regional digital marketing teams to create and cross-utilize high-impact internal and user-created content

  • Work with CRM and customer care teams as well as social media agencies to elevate consumer interaction

  • Analyze, evaluate and report audience engagement metrics

Key Qualifications:

For consideration, you must bring the following minimum skills and behaviors to our team:

  • Minimum 5 years experience in consumer marketing and /or community management

  • Proven success in building communities from scratch; online, focus groups, events etc

  • Excellent English communication  (written and verbal)

  • Deep knowledge of social media platforms, analytical tools and a data driven approach to using them 

  • A genuine interest in technology

  • Active listening skills

  • True people connector, unfazed by ambiguity and adaptable personality

Education:

  • Degree in marketing, communications, PR or digital marketing

Logitech is the sweet spot for people who are passionate about products, making a mark, and having fun doing it. As a company, we’re small and flexible enough for every person to take initiative and make things happen. But we’re big enough in our portfolio, and reach, for those actions to have a global impact. That’s a pretty sweet spot to be in and we’re always striving to keep it that way.                                                                                                                                                                    

All qualified applicants will receive consideration for employment without regard to race, sex, color, religion, sexual orientation, gender identity, national origin, protected veteran status, or on the basis of disability.”

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