Sr Leader, Marketing Technology

Marketing | Irvine, California Remote


Description

Position at loanDepot

Position Summary: 

Responsible for developing and executing the retail marketing technology strategy and roadmap in support of loanDepot's business growth objectives. Oversees the implementation, integration, optimization, governance, and adoption of the organization's marketing technology ecosystem while partnering cross-functionally with Marketing, Retail Sales, Recruiting, Compliance, Product, and Data & Analytics teams. Leads technology enablement efforts, drives operational efficiency through automation and integration, and ensures marketing technology investments deliver measurable business value.

Responsibilities:

  • Develops and executes the marketing technology roadmap, aligning platforms and capabilities to business growth objectives.
  • Owns, optimizes, and governs the marketing technology ecosystem, including CRM, marketing automation, customer engagement, and workflow automation platforms.
  • Leads implementation of new technologies, integrations, and platform enhancements that improve efficiency, scalability, and user experience.
  • Drives adoption, enablement, and change management strategies that maximize platform utilization and business value.
  • Partners cross-functionally with Sales, Marketing, Product, Compliance, Recruiting, and Data & Analytics teams to deliver technology solutions that support organizational goals.
  • Identifies and executes opportunities to automate processes, improve data quality, and reduce operational complexity.
  • Manages technology vendors, platform investments, and strategic partnerships to ensure strong performance and return on investment.
  • Establishes performance metrics and reporting frameworks to measure adoption, effectiveness, and business impact.
  • Performs other duties and projects assigned.

Requirements:

  • Bachelor's degree or equivalent combination of education and experience, and/or a minimum of (10) + years of experience in Marketing Technology, Marketing Operations, CRM, Sales Enablement Technology, or a related field.
  • Minimum two (2) + years of people management/leadership experience.
  • Experience implementing and optimizing enterprise technology platforms and marketing technology ecosystems.
  • Experience managing technology vendors and leading cross-functional initiatives.
  • Financial services, mortgage, banking, fintech, or other highly regulated industry experience preferred.
  • Strong knowledge of CRM strategy, marketing automation, systems integration, process optimization, and change management.
  • Proficient with Microsoft Office applications: Word, Excel, PowerPoint, Outlook, and Teams.
  • Ability to interpret data and apply basic to intermediate math skills.
  • Exceptional verbal, written and interpersonal communication skills.
  • Solid problem-solving skills with a practical, solution-focused approach.

Why work for #teamloanDepot:

  • Aggressive compensation package based on experience and skill set.
  • Inclusive, diverse, and collaborative culture where people from all backgrounds can thrive.
  • Work with other passionate, purposeful, and customer-centric people.
  • Extensive internal growth and professional development opportunities including tuition reimbursement.
  • Comprehensive benefits package including Medical/Dental/Vision.
  • Wellness program to support both mental and physical health.
  • Generous paid time off for both exempt and non-exempt positions.

About loanDepot: 

loanDepot (NYSE: LDI) is a digital commerce company committed to serving its customers throughout the home ownership journey. Since its launch in 2010, loanDepot has revolutionized the mortgage industry with a digital-first approach that makes it easier, faster, and less stressful to purchase or refinance a home. Today, loanDepot enables customers to achieve the American dream of homeownership through a broad suite of lending and real estate services that simplify one of life's most complex transactions. With headquarters in Southern California and offices nationwide, loanDepot is committed to serving the communities in which its team lives and works through a variety of local, regional, and national philanthropic efforts.

Base salary is one piece of our total rewards package and is structured within a range so you can progress as you grow in the role.  For this position, the anticipated annual base salary range is $141,000-$194,500 nationally. In certain high-cost geographic markets (CA), the anticipated annual base salary range is $163,000 to $224,000.  Actual compensation will depend on your skills, experience, qualifications, and the work location tied to our geographic pay structure.

We are an equal opportunity employer and value diversity in our company. We do not discriminate based on race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.