Description

We are looking for a Marketing Specialist with a positive can-do attitude to increase our brand awareness and drive growth by implementing the marketing strategy and plans for Poland.

You will partner closely with business to support Career Transition & Mobility translating their needs into marketing activities and executing them. So you are strategic but certainly also operational.

Because of LHH's different services and business needs, you will work on a variety of projects simultaneously. From hosting a webinar or a local event, to localizing, launching and optimizing global and local campaigns for Poland. Meanwhile, you will also initiate new content that contributes to our goals and distribute it through our channels (especially LinkedIn) and external platforms. You will count with the support of internal teams such as designers, website and digital marketing automation specialists. 

Reporting Relationships:

• Marketing Director of Career Transition and Mobility for Germany, Switzerland, Belgium, the Netherlands and Poland who is based in Switzerland,
• As part of a cluster, you will regularly collaborate and exchange with marketers based in Belgium and Germany, as well as global teams.

Location:

• Poland, Warsaw
• Hybrid model: you can combine working from home and going to the office to complete your projects

Travel:

• Occasional travel might be required.

Language:

• Fluent in Polish and English both written and spoken

• Partner with internal stakeholders, primarily Sales and Solution Heads, to understand business needs and translate them into effective marketing initiatives.
• Own and deliver an integrated annual events program (webinars, conferences, and owned events) covering all business lines, ensuring strong coordination and alignment across stakeholders, and taking a hands-on role in planning, promotion, and execution.
• Manage and maintain established relationships with media and external partners to ensure continued strong brand visibility and capitalize on media opportunities across relevant industry channels.
• Plan and deliver multi-channel marketing campaigns to generate new business opportunities and nurture leads through the marketing funnel, including localization of global campaigns for the Polish market.
• Manage and continuously optimize digital performance channels, including paid LinkedIn campaigns, SEO, and SEA, in collaboration with internal teams and external partners to drive performance and support campaign objectives.
• Coordinate and contribute to the creation of original content and insights to strengthen brand awareness and thought leadership positioning.
• Lead the development and localization of sales and marketing collateral aligned with business needs, including case studies, testimonials, and lead-generating materials.
• Own and manage the Polish LinkedIn channel, driving consistent, engaging content that resonates with B2B audiences.
• Maintain website content, ensuring blog posts and key landing pages remain up to date and aligned with campaigns and brand positioning.

All About You

• Bachelor’s degree in Marketing, Business, or a related field.
• 5+ years of experience in B2B marketing, preferably in professional services, HR, or talent development; B2C experience is a plus.
• Proven track record of developing and executing multi-channel marketing campaigns that drive growth, engagement, and pipeline, with strong digital expertise in SEO/SEA, LinkedIn (paid and organic), and email marketing.
• Experience working with cross-functional, global teams and managing internal and external stakeholders; experience with agencies is a plus.
• Hands-on experience planning and executing in-person and virtual events, including webinars, from promotion through to delivery.
• Proven experience managing media relations, including building and maintaining press relationships and driving coverage across relevant industry channels.
• Hands-on experience with key marketing tools and platforms, including LinkedIn Campaign Manager, CRM systems (e.g., Salesforce), and marketing automation tools (e.g., Pardot).

Skills and attributes we are looking for

• Proactive, self-starting, and solutions-oriented mindset, with a strong sense of initiative and an interest in leveraging new tools and technologies, including AI.
• Skilled at managing multiple priorities in a fast-paced environment, supported by strong project management capabilities.
• Ability to meet tight deadlines while maintaining a high level of attention to detail.
• Strong analytical mindset, with the ability to translate data into actionable insights and continuously optimize performance.
• Excellent written and verbal communication skills.
• Collaborative, creative, and problem-solving attitude.

What we offer

• Growth opportunities within a human resources global leader
• We prioritize learning to stay agile in an increasingly competitive business environment
• We foster an open-minded environment where people spark new ideas and explore alternatives

Contract: Permanent

Contract Type: Full-time

Hours: 40

 Through mentoring, coaching, upskilling, and reskilling, LHH Career Transition & Mobility (CTM) creates new possibilities for individuals and stronger talent outcomes for organizations. Our Career Transition & Mobility specialists bring unrivaled expertise across industries and functional disciplines, with a proven track record of developing and advancing talent in both local and global markets. This experience has earned the trust of Fortune 500 companies and thousands of small and mid-sized organizations, particularly during periods of transformation, restructuring, and workforce change.

Each year, LHH’s Career Transition Solutions supports more than half a million individuals as they navigate career change and move confidently toward their next opportunity. We deliver compassionate, high-touch transition services designed to support employee wellbeing and accelerate successful outcomes. As a comprehensive talent partner, our solutions include one-on-one career coaching, personal branding, active placement support, career development resources, upskilling and reskilling programs, and our award-winning digital and AI-enabled platform, LHH Career Studio.

LHH’s Career Mobility Solutions enable organizations to invest strategically in their most valuable asset—their people. From personalized career coaching and internal talent mobility programs to future-focused skill development, we empower employees to build sustainable careers, explore new opportunities, develop in-demand capabilities, and successfully transition into new roles within their organization. These solutions strengthen retention, engagement, workforce agility, and long-term organizational success.

With more than 12,000 professionals across 60+ countries and over 50 years of experience, LHH combines unmatched global scale with local market expertise. As part of The Adecco Group, we deliver integrated talent solutions that bring together global best practices, local insights, and centralized coordination—supporting thousands of organizations and millions of individuals worldwide.

LHH.

www.lhh.com 

As one of the world’s largest employers, we believe in talent, not labels, and focus on the diverse and unique skills our people bring. We have zero tolerance for unlawful discrimination or harassment against any employee, associate, or candidate, at any stage of their journey with us. We seek to create an environment where everyone can thrive and feel engaged. Our commitment to equal opportunity is part of our broader commitment to respecting fundamental human rights across our value chain.

Equal Opportunity Employer/Veterans/Disabled.

To read our Candidate Privacy Information Statement, which explains how we will use your information, please navigate to https://www.adeccogroup.com/privacy-policy/candidate-privacy-information-statement-en