Art Director

Design, Creative Kuala Lumpur, Malaysia


Description

About us

The company is an integrated communications agency that has gone from start-up to multi-national in a little over two decades. The company now ranks in the top 40 agencies worldwide and has 24 offices. Its success is due to a combination of factors: talented people delivering award winning campaigns; expanding client relationships into new markets or services; making strategic acquisitions. The agency, its people and client campaigns have won many prestigious awards, including Cannes Lions, Holmes Report, ICCO, PRCA and European Excellence.

Purpose of the role

The Art Director at TEAM LEWIS drives creative programs, including strategy and tactical implementation, for TEAM LEWIS and its integrated clients. They manage the creative vision, look, feel and tone of our clients’, and our own, identity online. They are responsible for leading, developing creative guidelines and directing creative work. The Art Director is an expert in all facets of the creative process — and the creative industry — in order to produce the best work. Collaborating with office heads, local market creatives, client servicing team and other marketers on a daily basis, this person is a conceptual thinker with a keen business sense and the ability to sell creative ideas to clients.

Key responsibilities and tasks

Client Management

  • Leads a fully accountable strategic relationship with the client, providing insight, expertise and partnership across a wide variety of creative services (ie. Video production, animation, graphic design, website interaction)
  • Responsible for ensuring excellent client communication at all levels; defining KPIs, deadlines and service agreements for the team
  • Drives the delivery of an added-value consultancy and works closely with clients to deliver campaigns, services and products across traditional and emerging creative technologies, both on and off-line
  • Takes ownership of creative services role in the new business process in collaboration with the Futures Hub team and local office heads, making key decisions and playing a crucial role in selling TEAM LEWIS creative credentials throughout the tender process

Creative Services

  • Sells creative opportunities within existing accounts and leads clients to uptake creative solutions
  • Works collaboratively with the local senior management teams to monetise and promote creative ideas, maximising the commercial impact on the business
  • Directs creative concepts which align to business goals, ensuring efficient and effective delivery by the team
  • Actively promotes the adoption of novel ideas, creative thinking and innovative solutions across the local team
  • Ensures a consistent level of service and creative output from the creative services team
  • Provides strategic insight and direction for new business pitches and internal communications
  • Introduces new technologies and development platforms to the team, with a view to supporting emerging client needs
  • Keeps pace with external creative trends and shares this knowledge with the creative team and local colleagues

Channels

  • Works collaboratively with the client servicing team to increase the utilisation and selling of digital services
  • Oversees the management of creative initiatives and projects for both TEAM LEWIS and its clients, integrating these with other TEAM LEWIS services where possible
  • Partners with the client servicing team to develop innovative, compelling and impactful creative content for both current and prospective clients
  • Measures client growth and impact across internal and external accounts
  • Support training for PR professionals and the support teams to develop their digital and social media skills

Team working and development

  • Defines deliverable client objectives and sets standards of excellence for all client activity, driving commitment from all levels of the team
  • Monitors team activity levels against budget, increasing fees and negotiating with clients and suppliers where necessary
  • Plays a leading role in the new business process, project managing pitch teams and delivering credible solutions to new business challenges
  • Acts as leader in guiding colleagues on how to best manage campaigns and projects
  • Acts as a respected line manager (where applicable), working closely with line reports to maximise strengths, improve weaknesses and support career development
  • Works with the Talent team to recruit high calibre candidates into the team and develop and initiate hiring strategy in line with projected organisational requirements
  • Work with the People team to reward, retain and develop the team and resolve any performance issues 

Reporting and analysis

  • Ensures profitability and efficiency on all accounts and effectively manages budgets
  • Understands and maximises the impact of client revenues on the wider business
  • Communicates account performance internally and provide strategic advice to the client based on measurable analysis
  • Monitor and report back on account KPIs and ensure accurate reporting by junior team members
  • Provide detailed reports to the TEAM LEWIS senior management team on request 

General

  • Runs and supports training sessions, with a view to maximising opportunities to expand team skills and grow revenues
  • Takes a proactive role in promoting the TEAM LEWIS brand, its identity, values and work
  • Supports the HR / talent team by promoting both internal and external opportunities at TEAM LEWIS across social media and via the referral scheme
  • Maintains a detailed and up-to-date knowledge of competitors activities
  • Overall, be a guardian of best marketing practice

About you

  • Technically skilled designer with 5+ years of high-level experience as senior/lead designer or art director crafting digital ads and assets
  • At least 3 years of relevant experience within Advertising/Digital agency
  • In-depth knowledge of industry-standard design software
  • Intimate understanding of design, copy and web best practices and guidelines
  • Strong understanding of brand development and multichannel marketing concepts
  • Experience managing clients as well as internal staff
  • Calmness under pressure and ability to deliver to tight deadlines
  • Excellent communication skills (written and spoken)
  • Excellent leadership skills
  • Creative thinking and independent problem solving
  • Time management and organization
  • Attention to detail
  • Positive, constructive attitude
  • Polished and professional appearance

This job description is not intended to be an exhaustive list of the responsibilities for this role. Other responsibilities may be added from time to time.

LEWIS is an Equal Opportunity Employer. We are committed to creating and fostering an environment focused on equality, empowerment and respect. We strive to create an inclusive workplace that supports and celebrates our diversity. We continue to invest in our efforts to ensure that LEWIS is a place where everyone can thrive.