SEO Manager

MarketingHybrid Remote, Kuala Lumpur, Malaysia


Description

About TEAM LEWIS 

We are a global marketing agency that has gone from start-up to multi-national in little over two decades. Our success is due to a combination of factors: talented people delivering award winning campaigns; expanding client relationships into new markets or services; making strategic acquisitions. The agency, its people and client campaigns have won many prestigious awards, including Cannes Lions, PRovoke Media, ICCO, European Excellence, PRCA Digital, Digital Impact, Global Digital Excellence.

 

Purpose of the role

This position is responsible for leading the implementation and management of TEAM LEWIS’ Global marketing optimisation strategies. As an SEO manager, this person would work collaboratively with our global marketing team, paid media specialists, and other internal teams and departments on the development of SEO strategies, tactical plans and implementation.

 

Key responsibilities and tasks

Development responsibilities

  • Development of relevant audits and strategies for TEAM LEWIS
  • Developing scalable, natural search campaign capabilities through keyword research, set KPIs, competitive benchmarking and reporting
  • Optimizing site architecture, URL structures, meta data, header tags and copy for maximized indexing and keyword relevancy
  • Overseeing high value off-page linking tactics that leverage blogs, social networks, high authority websites, user generated content, and PR to drive qualified traffic for enterprise clients
  • Overseeing the creation of SEO editorial copy to describe our agency services and capabilities
  • Creating agency blogs that record any updates or changes to search engine algorithms
  • Overseeing monthly SEO reporting and analysis, as well as ongoing monitoring of TEAM LEWIS campaigns
  • Managing team members including developing, educating, and motivating them into highly respected and trusted industry professionals
  • Managing and executing TEAM LEWIS website testing and communicating best practices in the creation of new content
  • Playing an active role in new business pitches as deemed necessary

 

Agency / client communication

  • Maintain regular day-to-day contact with key internal stakeholders to manage their expectations
  • Ensure clear communication with internal and external contacts through the most appropriate method

 

Digital / social media

  • Use social media to recognize industry trends and proactively promote new tools, solutions and processes to continuously evolve and optimize opportunities for TEAM LEWIS services

 

Team working and development

  • Ensure personal and deliverable objectives are met on an on-going basis
  • Work closely with line managers to maximize own strengths, improve weaknesses and support individual and team career development
  • Support with the training of junior team members and other teams and departments wherever possible

 

About you

  • 5+ years professional experience in Digital Marketing and Search Engine Optimization
  • Excellent research, communication, presentation and writing skills
  • Excellent mathematical, analytical, and critical thinking skills
  • Fluent English Speaker and writer
  • Ability to learn quickly, and become skilled in industry-specific and agency-specific software
  • Expertise in Microsoft Excel, Word and PowerPoint
  • Advanced HTML knowledge and experience
  • Proficiency in analytics software: Google Analytics, Coremetrics or Omniture
  • Extensive knowledge of search engine reporting and research software
  • Understanding of algorithms and variations specific to success of SEO programs

 

This job description is not intended to be an exhaustive list of the responsibilities for this role. Other responsibilities may be added from time to time.

 

TEAM LEWIS is an Equal Opportunity Employer. We are committed to creating and fostering an environment focused on equality, empowerment, and respect. We strive to create an inclusive workplace that supports and celebrates our diversity. We continue to invest in our efforts to ensure that TEAM LEWIS is a place where everyone can thrive.

 

 

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