CRM Manager UK

Retention Newcastle upon Tyne, Tyne and Wear


Position at LeoVegas Mobile Gaming Group

Striving to secure the title of the King of Casino, LeoVegas stays ahead of the game by relying on a culture based on trust, accountability and the pursuit of improvement. Combined with a fun, friendly and entrepreneur environment, LeoVegas is composed of a team of self-driven employees who aren’t afraid to challenge the status quo! 

If this sounds like you, then we’d be delighted to get to know you more because we have an exciting opportunity for a CRM Manager to join our team.

What you will be doing:

  • Create and communicate the retention strategy for all verticals for the market.
  • Plan, implement and optimize all CRM journeys and ad-hoc campaigns.
  • Work in an efficient and structured way for markets and brands by setting up CRM journeys.
  • Build, document and maintain country profiles.
  • Continuously A/B testing improvements to the automated CRM journeys as well as any potential ad hoc campaigns.
  • Understand the work involved for all teams that need to contribute to get a campaign live and help to improve and further optimize the process.
  • Support your own and other markets by leading bigger cross-market campaigns on a recurring basis.
  • Report on and own the KPIs for the market.
  • Be a role model for the company and your colleagues.
  • Perform other tasks as assigned when needed.


  • You have 1-2 years of CRM experience and knowledge of the UK market
  • You have HTML skills and knowledge as well as online marketing is advanced.
  • You are a positive, creative and data driven person who loves to push the limits, try new things and are results driven.
  • You are a team player, willing to share your knowledge and learn from your colleagues, while enjoying a dynamic and creative environment – whilst also capable of working independently. 
  • You have excellent planning and time organization skills and of course - superb attention to details.
  • You have 1-2 years of iGaming experience.
  • Last but not least, you have a genuine interest in our product.

Hybrid Working:

At LeoVegas we have introduced a hybrid working environment that enables our employees to come together and collaborate in person, whilst offering ongoing flexibility to work from home. We all work from the office on Mondays, and encourage a further day of office working with your team. 


  • 28 days holiday a year, plus (8) public and bank holidays in England
  • Pension contributions up to 6% employee, 6% employer
  • Access to development opportunities in a unique working environment, including professional coaching with Authentic and an Employee Assistance Program
  • An abundance of drinks and snacks (we’re feeders, sorry diets!)
  • Work from anywhere of your choice for 1 month per year
  • Overseas incentives. This year, we’re all going to Malta for our ‘Summer Summit’
  • Learning and Development budgets for each team
  • Social budgets for your team
  • Company organised team social nights 

There’s more! Upon successful completion of your probation:

  • Bupa Private Health Insurance
  • A mobile phone of your choice, which can be used for both business and personal use
  • Cycle to work scheme
  • £250 a year Health and Wellbeing allowance

Additional information:

At LeoVegas Mobile Gaming Group we firmly believe that our diversity is what makes us unique and that everyone and anyone is welcome to enjoy the ride -  regardless of age, gender, disability, race, national or ethnic origin, religion, language, marital or civil partnership status, political beliefs and sexual orientation. 

We are highly committed to uphold a high level of diversity and inclusion throughout our entire group. Being a global company with a widely diverse customer base makes it essential for our workforce to be a reflection of this.

By doing so, we believe we will achieve the best possible customer experience and create better value to our shareholders by doing so.