Head of AdTech
Description
ABOUT THE ROLE:
We are seeking a dynamic and experienced Head of AdTech to join our team. This is a pivotal new role at LeoVegas, where you will be responsible for leading the AdTech team and driving our digital marketing technology strategy. You will report directly to the Digital Marketing Director and play a crucial role in enhancing our marketing capabilities through cutting-edge technology solutions.
YOU WILL BE RESPONSIBLE FOR:
- Lead and manage the AdTech team to deliver innovative and effective advertising technology solutions.
- Develop and implement a comprehensive AdTech strategy that aligns with LeoVegas' overall digital marketing goals.
- Identify, evaluate, and integrate new advertising technologies and platforms to enhance our marketing efforts.
- Build and nurture relationships with key stakeholders across the organisation, including marketing, product & technology, and data teams.
- Define and create new processes and ways of working to improve the effectiveness of the AdTech team.
- Analyse and optimise existing ad tech solutions to maximise performance and ROI.
- Provide technical guidance and support to the digital marketing team to ensure seamless execution of campaigns.
- Monitor industry trends and advancements in advertising technology to keep LeoVegas at the forefront of innovation.
- Troubleshoot and resolve issues independently, demonstrating a high degree of self-sufficiency.
- Foster a collaborative and innovative team environment, encouraging professional growth and development.
OUR SUCCESSFUL CANDIDATE WILL HAVE:
- Proven experience in a similar AdTech leadership role, preferably within a fast-paced digital marketing environment.
- Strong technical background with a deep understanding of advertising technologies, data management platforms, DSPs, SSPs, MMPs and DCOs.
- Demonstrated ability to build and manage a team, with excellent leadership and interpersonal skills.
- Self-sufficient and proactive problem solver with a track record of identifying and implementing effective solutions.
- Exceptional communication and relationship-building skills, with the ability to influence and collaborate with stakeholders at all levels.
- Experience in developing and implementing new processes and workflows.
- Strong analytical skills, with the ability to interpret data and make data-driven decisions.
- Up-to-date knowledge of industry trends and emerging technologies in the AdTech space.
- Bachelor's degree in Marketing, Computer Science, or a related field; advanced degree preferred.
WHO WE ARE
At the core of LeoVegas Group is Team Leo. Our culture is our foundation and is what enables us to innovate, build, and lead as we trailblaze our way through the igaming industry. We’re a team of over 1400 innovators, initiators, and groundbreakers working in a fast-paced and agile environment across 11 offices worldwide.
BENEFITS
● Competitive salary based on your experience.
● Well-being allowance to support your active lifestyle
● Private health insurance to keep our Team Leo healthy and happy.
● Personal development plan to help you reach your goals and ambitions.
● Employee assistance program to help and guide you in challenging moments.
● Team activities and events to have some well deserved break and a bit of fun!
JOIN US!
In our pride, we empower our teammates to find their roar and run with their wildest ideas. We don’t wait for things to happen; we pounce and make it happen!
Would you be a good fit for the Leo Pride - give us a roar!
**As our company working language is English, we’d like to see your CV in English, please**