Contract - Content Operations & Outreach Manager
Description
*This is a contract opportunity*
Contract Duration: Through December 2026, with potential for extension based on performance and business needs.
About LegalZoom
LegalZoom is on a mission to help people navigate the legal system with confidence and clarity. As a leader in online legal services for over 25 years, we combine technology, attorney-led solutions, and expertise to protect the aspirations, lives, and legacies of millions of customers. If you’re ready to contribute to a collaborative, diverse, and distributed group of creative thinkers and problem-solvers, we can’t wait to meet you.
Human-in-the-Loop
At LegalZoom, we operate with a human-in-the-loop model, where AI enhances—rather than replaces—human judgment. We believe the strongest outcomes for our customers come from thoughtfully integrating human expertise with AI capabilities to improve accuracy, safety, and decision-making.
To align with our AI-integrated operating model, our interview process will assess AI fluency, curiosity, and measurable/impactful workflow integration.
Where we work
Our Bengaluru office allows our employees to collaborate with teammates and offer special onsite events, lunches, and more.
Our Bengaluru office allows our employees to collaborate with teammates and offer special onsite events, lunches, and more.
Overview
This marketing role will own content publishing operations within Builder (LegalZoom’s CMS) and drive strategic outreach initiatives to support content partnerships and link acquisition. The ideal candidate combines strong CMS execution skills with experience in outreach, affiliate partnerships, and authority-building programs.
Key Responsibilities
Content Publishing & CMS Management (Builder)
- Publish, format, and QA content within Builder (LegalZoom’s CMS)
- Ensure content accuracy, proper tagging, linking, schema, and on-page SEO best practices
- Conduct quality assurance checks across live pages to maintain brand and compliance standards
- Partner with SEO, Content, Legal, and Product teams to operationalize content updates efficiently
- Maintain publishing workflows, documentation, and CMS best practices
- Troubleshoot formatting, linking, and technical content issues within Builder
- Monitor content health and escalate technical or structural issues as needed
Content Partnerships & Link Acquisition
- Identify and execute outreach opportunities to support link acquisition and authority-building initiatives
- Build relationships with relevant publishers, partners, and industry sites
- Support affiliate and partnership-driven content distribution efforts
- Track outreach performance, link placements, and partnership ROI
- Collaborate with SEO and Content teams to align outreach strategy with priority themes and campaigns
- Maintain outreach pipelines and reporting dashboards
You have:
- 3–6+ years in content marketing, SEO, or digital marketing operations
- Hands-on experience managing and publishing content within a CMS (Builder experience strongly preferred)
- Experience conducting link outreach, affiliate partnerships, or digital PR campaigns
- Strong understanding of on-page SEO best practices
- Working knowledge of HTML/CSS for formatting and troubleshooting content within a CMS.
- Detail-oriented with strong QA instincts
- Ability to manage multiple workflows and stakeholders simultaneously
- Strong communication and relationship-building skills
Nice to have:
- Experience in legal, financial, or high-trust content categories
- Ability to translate design specifications into functional CMS components using HTML/CSS.
- Familiarity with technical SEO fundamentals
- Experience working in a fast-paced, cross-functional marketing organization
- Experience in sales, guest posting, or content partnership development is a plus
Join us in making a difference as we build our future and help ensure access to professional legal advice to all! LegalZoom is an equal opportunity employer, dedicated to diversity, equality, and inclusion, and provides equal employment opportunities to all employees and applicants for employment. LegalZoom prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.