Mid Marketing Coordinator

Marketing & Content Strategy


Description

Company Overview:

 

Global Technology Services is a rapidly expanding organization situated in Medellín, Colombia. We pride ourselves on possessing one of the most influential networks within software development and IT services for the entertainment, financial, and logistics sectors. Our corporate projections offer a multitude of opportunities for professionals to elevate their careers and experience substantial growth. Joining our team means engaging with expansive engineering teams across Latin America, Philippines and the United States, contributing to cutting-edge developments in multiple industries.

 

Position Title: Mid Marketing Coordinator

Location: LATAM

 

The Marketing Coordinator is a member of the marketing team who supports the achievement of key metrics and objectives. Working with the Integrated Marketing Manager and the Media & Marketing Performance Specialist, the Coordinator coordinates the creative assets, materials, and trafficking needed to carry out approved marketing plans. The Marketing Coordinator contributes to FDEs’ high-performance culture by modeling core values and supporting marketing activities that strengthen the Ashley brand’s leadership in style, selection, quality, and value.

 

What you will be doing:

  • Reviews upcoming promotional creative, compares it to prior years, and provides recommendations to the Integrated Marketing Manager; once confirmed, sources and orders approved creative assets and reviews proofs for accuracy.

  • Prepares marketing briefs and prospecting playbooks based on the approved quarterly event calendar and coordinates creative requests for approved advertising events and initiatives, including event handouts and invites, while maintaining Ashley brand standards.

  • Maintains a master creative inventory, tracking creative status and versions by channel.

  • Organizes the marketing team’s SharePoint site, including folder structure and file organization.

  • Drafts and communicates traffic instructions to digital and linear vendor partners, including asset delivery, supporting reference materials, and requests for needed asset versions, and confirms receipt and implementation.

  • Creates traffic instructions for FDEs’ Google Business Profiles specifying the creative, copy, and time period; confirms accurate execution; and periodically checks profile information, such as store hours and holiday hours.

  • Sources creative and manages the campaign lifecycle for Rockbot in-store TV.

  • Coordinates production, shipment, and confirmation of in-store signage, event decorations, and advertising materials, and supports store openings, closings, and remodels.

  • Monitors linear clearance and flags concerns and potential makegoods.

  • Tracks internal Marketing spend and provides weekly key performance metrics and operational reporting inputs.

  • Builds effective working relationships and coordinates communication with internal teams and vendor partners, including Sales, Technology, Merchandising, Visual, and Stores.

  • Contributes feedback and content to weekly planning meetings.

  • Performs other duties as assigned.

Required Skills & Experience

To excel in this role, you should possess: 

  • Bachelor’s degree in Advertising, Business Administration, Communications, Marketing, or a related field; an equivalent combination of education and experience may be considered.

  • +3 years of experience supporting retail advertising campaigns.

  • Ability to manage multiple projects and deadlines in a fast-paced, cross-functional environment.

  • Working knowledge of established and emerging retail and marketing practices.

  • Strong interest in advertising innovation, emerging trends, and creative solutions.

  • Proficiency in Microsoft Office.

  • Experience using AI tools to improve efficiency and streamline workflows.

 

Soft Skills

  • Strong written communication skills.

  • Exceptional attention to detail.

  • Excellent verbal, written, and presentation skills.

  • Adaptability to work on diverse projects and products.

  • Self-motivated.

Why you will love GTS:

  • Join a powerful tech workforce and help us change the world through technology

  • Professional development opportunities with international customers

  • Collaborative work environment

  • Career path and mentorship programs that will lead to new levels.

Join GTS and contribute to shaping the data landscape within a dynamic and growing organization. Your skills will be honed, and your contributions will play a vital role in our continued success. GTS is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

 

Disclaimer

We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.

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