Growth Marketing Manager, CRM and Email - Humble Bundle

Marketing Remote - United States


Description

Position at Humble Bundle

Job Title: Growth Marketing Manager, CRM and Email

Department: Marketing

Reporting To: VP, Marketing

Employment Full time

Position #: 2339

About Humble Bundle:

Humble Bundle sells games, ebooks, software, and other digital content. Our mission is to support charity while providing awesome content to customers at great prices. We launched in 2010 with a single two-week Humble Indie Bundle, but we have humbly grown into a store full of games and bundles, a subscription service, a game publisher, and more. We have raised $195 million for charity and counting.


Position Intro:

Humble Bundle is hiring a Growth Marketing Manager to help grow our digital storefront and games publishing businesses through CRM and email marketing. This opportunity is ideal for a self-motivated, technically savvy marketer who can own the strategy for one of our largest marketing channels. You’ll create, optimize and report on email marketing efforts focused on driving revenue and delivering clear and compelling content about our products. 


Join a lean but hugely impactful growth marketing team spanning paid ads, email, affiliates and promotional growth marketing.

Responsibilities:

  • Oversee our email marketing program from start to finish: creating, optimizing and reporting our email channel.
  • Establishing and maintaining CRM targeting to ensure customers get the right email at the right time.
  • Run A/B tests to optimize email while increasing KPIs. 
  • Work closely with digital marketing, business development and other stakeholders to ensure email is 
  • Establish, track, and drive goals to measure email.
  • Own the relationship with our email service provider
  • Own the email calendar and communication process.

Required Experience:

  • 2-3+ years of experience in email marketing.
  • 1-3+ years of experience in A/B testing and experimentation.
  • Experience with marketing automation tools such as Cordial, Braze, Iterable, etc.
  • Experience measuring performance and ROI for email and presenting findings to cross-functional teams
  • Familiar Google Analytics, Excel, and other analytics tools.
  • Experience in the gaming industry is a plus.
  • Experience with SQL is a plus.
  • Experience in ecommerce is a plus.

Covid-19 Hiring Update: We’ve transitioned to a work-from-home model and we’re continuing to interview and hire during this time.  This is a remote position with a strong preference for candidates who can work in the Pacific time zone.

We are an equal opportunity employer and value diversity at our company. All qualified applicants will receive consideration for employment without regard to race, religion, color, national origin, sex, age, status as a protected veteran, or status as a qualified individual with disability. 

Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.

#HumbleBundle
#LI-Remote