Campaign Producer, The Well - Everyday Health

Marketing New York, New York


Position at Everyday Health, the leading health and wellness digital platform, is seeking a highly organized and experienced Campaign Producer for The Well, our brand and content studio located in NYC. As Everyday Health aims to inspire and enable wellness for consumers, the ideal candidate will have a passion for health and wellness, experience in the space, and the ability to multi-task and calmly keep up in a fast-paced and demanding environment. This position will report in to the Executive Editor of The Well Programs.

In this role, the candidate will have the opportunity to work in a dynamic, creative, close-knit environment where they can apply and grow their digital, production, and storytelling skills. The Campaign Producer will be responsible for overseeing the delivery of contentmarketing campaigns featuring a variety of formats, includingarticles, quizzes, videos, tools, interactives, and more. The Campaign Producer will provide a broad range of support responsibilities, including management of timelines and deliverables; collaborating internally with cross-functional teams such as Marketing Solutions, Creative Services, Client Success Management, Sales, Product, and Editorial; interfacing externally with vendors and freelancers; and partnering with other Everyday Health Group properties. Additionally, the Campaign Producer will have the opportunity to partner with senior members of the content studio to brainstorm new product and content ideas, and to assist with content creation across channels, particularly on social. 

What You’ll Do

Manage multiple project schedules against tight timelines
Manage the process for the successful creation and delivery of content marketing campaigns, keeping track of many moving pieces and people
Coordinate with Client Success Managers to ensure fulfillment of campaign expectations
Collaborate with designers, product managers, and editors to produce new tools, videos, and other interactive elements
Coordinate with social, email, and audience teams to deliver robust promotional campaigns
Coordinate with internal teams to gather analytics to optimize campaigns
Lead kickoff calls and post-campaign debriefs, as needed
Perform a variety of administrative tasks, including vendor on-boarding, invoicing, scheduling, and more
Identify influencers within condition areas and assist with outreach for participation in video-based projects and partnership opportunities
Assist in the writing of click-worthy promotional copy for social media, newsletters, and other promotional levers, as needed
Contribute to team brainstorms on smart content solutions that generate revenue opportunities

The ideal candidate will be:

Smart, energetic, confident, and creative, with strong organizational skills
Meticulously detailed with a focus on accuracy and quality
Able to juggle multiple tasks, meet deadlines, and adapt to new assignments
Comfortable in a fast-paced, deadline-driven, creative work environment
Able to work collaboratively and effectively within the team and with other departments across the company

The ideal candidate will have:

4+ years production or project management experience with a track record of success
Experience working with cross-functional teams and a variety of roles
Strong written and verbal communication skills
Experience working in web-based project management tools and dashboards
The ability to represent Everyday Health externally to vendors, talent, and freelancers
An understanding of media and experience working with agencies and/or clients a strong plus
Health and wellness digital content experience a strong plus
Experience working at a content studio a plus
Video editing and/or social media experience a plus